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  • Samsung introduces SMX-F70 camcorder for priceless family moments in brilliant quality, at an affordable price

Samsung introduces SMX-F70 camcorder for priceless family moments in brilliant quality, at an affordable price

The first-ever SD camcorder with CMOS sensor makes brilliant video accessible for all.

Samsung Electronics, a global leader in digital media and digital convergence technologies, has today announced the launch of the SMX-F70, a new family camcorders that provides incredible quality video at an affordable price.

The SMX-F70 is the only SD camcorder on the market to offer a CMOS sensor with progressive (1280x720) recording, at 30 or 25 frames per second for NTSC or PAL systems, respectively. With the SMX-F70, Samsung innovation builds premium quality recording technology and high-end features into a compact and affordable device that the whole family can use and enjoy - year after year.

The SMX-F70 enables the effortless capture of vivid and clear video, without the drawbacks of high price, cumbersome body or short battery life. It is the only SD camcorder to include a CMOS sensor, at a market-leading 5 Megapixel resolution.

This incorporates a RGB primary colour filter to reproduce rich, accurate and natural coloured images. The CMOS sensor also provides protection from light smears that can appear on CCD sensors when filming bright targets such as lights or the sun. To avoid the shaky footage that many associate with home video, the SMX-F70 employs the CMOS sensor to provide Hyper Digital Image Stabilisation, significantly reducing shaking and blurring while recording.

As the only SD camcorder to incorporate progressive recording, the SMX-F70 ensures every frame of a video is sharp and clear, for smooth and seamless footage without blurring, at twice the quality of conventional interlaced recording - whether being played back on the camcorder, or shared on a TV or computer with family and friends.

The SMX-F70 also enables HD recording, allowing users to capture dynamic video in intense detail, retaining its incredible resolution when played back on HD PC monitors. It also features a powerful 65x intelli-zoom and 52x optical zoom Schneider Kreuznach lens so that every detail can be picked up, even when focusing on a distant background scene.

The SMX-F70 is built to fit into a busy family life, with a light and compact body that is easy to keep on-hand for those spontaneous shots, whether they be a baby's first steps, or a special family celebration. When needed, the SMX-F70 can also be used to take 1.9 Megapixel quality still photographs.

Mark Geldenhuys, Business Leader for Digital Imaging at Samsung Electronics South Africa, says: “With the new SMX-F70, we are proud to bring to market the first SD camcorder that offers a CMOS sensor and progressive recording. The device has been designed to put incredible movies within the grasp of all the family with an easy-to-use and affordable camcorder. Important family moments, such as graduations, birthdays and sports games, deserve the best quality possible, so Samsung has incorporated these premium technologies to capture these occasions in seamless, dynamic quality to be shared time and time again. The new SMX-F70 means that a busy mom or dad can effortlessly create the kind of movie quality they would normally expect to see on TV, at a price that won't break the bank.”

Capture every detail effortlessly

Along with the stunning quality of the video capture, the SMX-F70 includes features that allow you to exercise your creativity as you record. With the SMX-F70's intelligent Smart Auto feature, the camcorder automatically selects one of seven shooting modes, depending on the light conditions and the subject, to give users the best possible picture. This incorporates Face Detection, to make sure the faces of up to six people in the shot are kept in focus at all times, maintaining clarity in busy scenes, such as parties or school plays.

Additionally, with Smart Background Music (BGM), users can enjoy their videos with great background music - just like a professional production. This function lets users choose from a variety of pre-recorded background music tracks and overlay them over the movie. It will also automatically adjust the music volume when speech is detected to ensure everyone's voice is heard.

Edit, share video without the headache

Like its predecessor, the SMX-F50, the SMX-F70 has a number of features that make recording and editing video easier than ever. Samsung's Record Pause technology allows users to briefly pause while recording, and then resume filming from that exact moment, avoiding the need to merge files for editing when recording is finished.

When the time comes to download and edit the footage, the SMX-F70 also features built-in intelli-studio software that runs automatically when the camcorder is connected to a PC for easy editing and playback.

For added convenience, the SMX-F70 can also be easily charged via USB port, reducing the need to carry around extra cables, batteries and chargers - for one swift action to download and charge before users are ready to go again. This 'plug-and-play' feature also makes sharing easy, with instant uploads via the camcorder's USB port.

Time lapse recording for breathtaking storytelling

The SMX-F70 features Time Lapse Recording, a fun and creative new feature that lets users capture hour-upon-hour of their family's special occasions. The camcorder can be set up to take shots at intervals between one and 30 seconds, with the frames eventually spliced together to create a classic time-lapse video.

So, whether recording the comings and goings of a summer braai while the sun sets, or showing the special effort that went into setting up a birthday party, the video users produce offers a twist on video storytelling that will be sure to entertain and impress their friends and family.

Note to editors:

This product will be available locally at most leading retailers at a recommended retail price of R2 149 from the end of October 2011.

*All functionality, features, specifications and other product information provided in this document, including, but not limited to, benefits, design, components, performance, availability and capability of the product are subject to change without notice or obligation.

Please click here to see the specifications.

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Samsung Electronics

Samsung Electronics is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies, with 2010 consolidated sales of US$135.8 billion. Employing approximately 190 500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Memory, System LSI and LCD. Recognised as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

Editorial contacts

Phillippa Crosley
Orange Ink
Phillippa@orangeink.co.za