Despite the almost daily announcements from all over the world about the creation of emarketplaces, IDC believes projections calling for thousands of emarketplaces by 2004 are overzealous. IDC is much more conservative, forecasting only several hundred emarketplaces in 2004.
"eMarketplaces are just one segment of the business-to-business ecommerce landscape," said Dr. Leo Lipis, senior analyst for IDC`s eMarketplace Services research program. "Among genuine emarketplaces, many of those announced will not be built, many of those built will not survive, and many of those that survive will consolidate into super-emarketplaces."
According to IDC, an emarketplace is an Internet-based broker of goods or services within a community of sellers and buyers. It must have an open structure and a level playing field for all participants.
Although IDC believes the number of actual emarketplaces will be finite, the market research firm is confident plenty of opportunity will still exist for service providers.
"A limited number of emarketplaces translates into a limited number of contracts on which to bid, but this does not mean the opportunity around these contracts is small," Lipis said. In fact, IDC expects service contracts for emarketplaces to be quite lucrative the largest will top tens of millions of dollars, and the total market will exceed $10 billion in 2004. "The key to cashing in on the emarketplace service opportunity is acting quickly because there will be only a limited number of contracts with emarketplaces."
Additionally, IDC reminds service providers that emarketplaces are just one of several opportunities triggered by the Internet. The integration of buyers and sellers into emarketplaces, eprocurement, edistribution, intranets, and wireless integration with Web sites are a few examples of others.
International Data Corporation
International Data Corporation (IDC) BMI-T has established a long-standing business relationship with the International Data Corporation (IDC). With research centres in over 40 countries and more than 500 research analysts and 3 900 clients world-wide, IDC provides a global market perspective on IT market and technology trends. As the exclusive South African partner of IDC, BMI-T has instant access to IDC`s formidable knowledge base and consulting skills, and is positioned to offer African clients access to the full range of IDC `s global research.
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Laurika Kapp
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BMI-TechKnowledge Group (BMI-T)
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Formed over fourteen years ago, BMI-T provides its clients with an unmatched and comprehensive range of unbiased market knowledge. BMI-T conducts more than 20 000 market research business-to-business and business-to-consumer interviews and more than 100 focus group projects every year.
BMI-T has an active ongoing research publications business that has consistently published research-based market analysis covering many facets of the IT, telecommunications and emerging media sectors. This knowledge base provides the platform on which we build our customised research and consulting, including assignments such as market entry strategies, product entry strategies, channel and distribution analysis and African research.
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