“Think like a wise man, but communicate in the language of the people.” - William Butler Yeats.
With the promulgation of the South African Consumer Protection Act, which came into effect on 1 April 2011, the South African business scenario has been catapulted into a new and exciting but dangerous world of consumer rights and the right-to-be-sued over the notion of non-delivery or non-compliance with advertised precepts.
The time is now for every company that offers a service to protect themselves against malicious or inadvertent legal claims by consumers of its products or services. Never before has such legal ramifications meant so much to the South African business community. A community that is crying out for commercial prosperity in an environment of financial difficulty and uncertainty.
The buying rights that the Consumer Protection Act grants the average consumer are far-reaching. Gone is the age of expecting bilateral rationality to rule the day. The survival of every business entity in South Africa will be dependant on the ability to make smart business decisions on a day-to-day, hour-to-hour and minute-to-minute basis.
The way out of this constraint is data and information. Not just basic 'how is your father' information, but succinct and accurate data. Data that gives minute-to-minute insight to what is happening within the business unit. Data that will empower company decision-makers with powers to oversee all outgoing and incoming actions and to effectively make business saving decisions virtually immediately.
Enter the world of the integrated voice logger. Not your plain 'all calls are protected for your peace-of-mind' voice loggers, but voice loggers that offer reliable data on a verbal and printed level. Loggers that have the ability to send recorded and typed information to a client making such a request via e-mail or on digital disk. Data that can be reliably used during court actions to great effect.
In the past, voice logging was a grudge purchase. It was something that was expensive and to which the returns-on-investment were never realised.
The modern voice logger empowers companies with a tool that not only records accurately all voice communications into and out of the company, but also collects data on a screen-entry level and transposes all the collected data into recallable digital packets - professionalism of the conversations, efficiency of calls handled, verbal skills, time-to-respond, procedural correctness and whether the company ethos is being maintained - that can be used by the company decision-makers to instil corrective processes as and when required.
As digital storage space is not as constrictive as in the past, the ability to archive and to digitally retrieve the huge amounts of data correctly is an added plus of the modern voice logger.
The above all work to effectively establishing a two-way trust between the company and the client as not only is there a paper-trail, but also audit-ability of all verbal and captured transactions.
VINTONET Communications has partnered with TalkOUT Communications as reliable suppliers of the TalkSURE range of voice loggers. These voice loggers are fully compliant with all the requirements of the Consumer Protection Act.
To the above, VINTONET Communications has also ensured that all TalkSURE voice loggers are fully compatible with and that they will form an integral part of the Alcatel-Lucent OmniPCX Communications Server product range.
For further information on the TalkSURE voice logging range, please contact VINTONET Communications on 0861 333 000.
For personal advice, contact Johan Nel on 072 302 4500 or johan@vintonet.co.za.

