Sybase SA has partnered with online business services specialist and Vignette solutions partner XchangeYard to enhance its enterprise portal (EP) product offering. This follows Sybase's global partnership with Vignette Corporation and forms part of the company's EP alliance programme, focusing on the development, presentation, and management of content for portals and Web sites.
"Content is vital to e-business success," says XchangeYard executive director, Hendrik van Wyk. "By expanding its enterprise portal through our partnership, Sybase is creating a more comprehensive offering for its customers. The Sybase EP integrates existing business applications and databases, providing a highly reliable, personalised business experience for customers. The partnership with XchangeYard will enable Sybase to offer expanded capabilities to develop, deploy and manage enterprise portals."
Sybase's alliance with Vignette offers content management, workflow and personalisation services. Vignette technology will enable businesses to profile their online visitors and deliver personalised content to effectively attract and retain customers. In addition to lowering operational costs and increasing productivity, Vignette's technology will help Sybase customers to develop and manage their business online.
"Sybase's EP provides companies with the foundation for integrating and accessing data, regardless of where it resides in the enterprise," says Sybase marketing manager, Julie Tomlinson. "With the Vignette e-business platform and products provided by XchangeYard we can offer companies the ability to develop, tailor and deploy dynamic content within the Sybase EP. "
As a Vignette solutions partner, XchangeYard provides services for the development, deployment and management of large-scale online solutions using the Vignette suite of products.
"Because it is a customer-driven Internet application, Vignette improves the functions of marketing, selling and servicing to build lasting customer relationships," notes van Wyk. "It provides the business insight, rapid business reconfiguration and integration across multiple touch points required for e-business success."
Vignette's e-business applications for building online businesses enable Internet businesses to create and extend relationships with prospects and customers and ease high-volume transaction exchanges with suppliers and partners, all of which enhance customer satisfaction. The Vignette platform provides an open, scalable applications framework for delivering content, profiling, and managing interactions across multiple communication channels such as the Web, pagers, cellphones and e-mail.
"The partnership further strengthens Sybase's position in the EP market," says Tomlinson. "The combination of Vignette with Sybase EP provides customers with options to enhance Sybase's proven portal product, creating an enhanced business experience for partners, customers, suppliers and employees. By offering a single open-environment product, Sybase's enterprise-class portal and services offer customers the tools for successful e-business, enabling faster time to market and lower total cost of development and deployment."
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