Viber launches Public Chats, a new social entertainment concept

Viber (www.viber.com), the leading mobile communications app offering free messaging and HD-quality calls, today announced Public Chats, a new feature that allows users to discover, share and interact with conversations, communities and content on mobile devices.

Public Chats are live discussions between celebrities and personalities that Viber users can follow. They offer a new kind of social experience tapping into live conversations as they happen. Anyone on Viber can follow as many of these chats as they like on their mobile device. Conversations are multi-media and include text, photos, audio, video, stickers, Web links and more. Users can invite friends to follow the Public Chats that interest them, and can share content.

Public Chats launches with a broad range of global celebrities, personalities and brands, including celebrity blogger Perez Hilton, YouTube sensation Tyler Oakley, singer-songwriter Pixie Lott, international DJ Paul van Dyk, digital fashion innovators Next Model Management, European football channel COPA90 and many more.

The most popular chats will be featured on the home screen of the Public Chats section of Viber. Users can easily search to find out who is chatting, or they can access a chat directly through its customised URL.

The release of Public Chats on Viber allows people to interact in a new way, listening in on live discussions and staying up-to-date with exclusive content from the people and subjects that matter to them most, said Talmon Marco, Viber CEO. "We are launching this concept with a great line-up of celebrities and personalities all over the world. They are opening up their conversations on Viber, and we are sure our users will love the fly-on-the-wall experience this delivers."