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Write to get results

By Faculty Training Institute
Johannesburg, 20 Oct 2008

Every business relies on written communication to ensure that decisions are based on relevant knowledge and are correctly implemented. But in many cases, a significant amount of time is lost during the communication process, ranging from reports that are delivered late because the author didn't know where to begin, to requests for additional information after a proposal is distributed.

By developing effective writing skills, one can avoid these pitfalls and produce documents that add value to the organisation. Some techniques that can help to achieve this include: defining the purpose of the communication and understanding what readers need to know; structuring information so that it makes sense; supporting statements with relevant facts; and using language that is suited to the reader.

Faculty Training Institute is now offering a two-day Professional Business Writing Skills course in Johannesburg, Cape Town and Durban, which covers all of these elements and more. This intensive two-day programme develops the skills needed to write confidently, express ideas clearly, and achieve the results one aims for through a combination of lectures, group discussions and practical exercises. It is led by Jane Nash, an experienced lecturer and freelance writer based in Cape Town.

This course will be of value to anybody whose job involves either internal or external communication. You can find out more from the FTI Web site or by contacting kate@fti.co.za.

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