Kyocera achieves #1 position for SA’s copier and MFP markets for CY 2019 H1

Kyocera maintains its overall position as the leading seller of multifunction printers in SA, with a solid performance across colour and mono devices.

Johannesburg, 18 Sep 2019
Read time 2min 00sec
Sharon Peché, Marketing and Communications Manager at Kyocera Document Solutions South Africa.
Sharon Peché, Marketing and Communications Manager at Kyocera Document Solutions South Africa.

Kyocera Document Solutions South Africa, a leading supplier of printing and document management solutions, continues its upward trajectory, having been placed first overall in unit sales for the first half of 2019, with a market share of 14.6%. 

This is according to market data specialist InfoSource’s latest research, which shows market-sizing data in the office automation industry in the southern African region for the first half of 2019. 

Kyocera maintains its overall position as the leading seller of multifunction printers (MFPs) in SA from the last quarter of 2018, with a solid performance across colour and mono devices. 

The numbers also showed Kyocera’s A4 MFPs retaining their  position in first place, with a 19.2% market share ahead of second place, at a market share of 11.5%. The result proves that the products are continuing to meet the standards of quality and the needs of the customers. 

Kyocera’s A3 MFP range, meanwhile, maintained its fourth position overall, with a solid market share of 10.1%. However, this is expected to rise with the continued uptake of Kyocera’s new range of mid- to high-volume A3 devices, released earlier this year. 

The printers boast improved security features where a data security kit comes standard. There's also a proximity sensor, which senses a user approaching and prepares itself for use, as well as a larger (10.1 inch) colour touchscreen display, ensuring the company’s commitment and adherence to the high standards of ISO27001. 

No doubt, Kyocera’s A3 MFP line is in a strong position. The recipient of Buyers Lab’s award for Most Reliable Color Copier MFP Brand 2018-2021, Kyocera has plans to introduce a host of new models globally during CY 2020.

“During the past year, there has been a combined effort across the globe to reposition our brand and to define a uniform, worldwide brand message that explains how we see Kyocera in the future,” said Sharon Peché, Marketing Communications Manager at Kyocera Document Solutions South Africa. 

“This brand positioning of Putting Knowledge to Work will be the compass for all Kyocera sales organisations worldwide and will guide the strategic direction of the company. We are working together to achieve another year of record market share for CY 2020,” concludes Peché.

Kyocera Document Solutions South Africa

Kyocera Document Solutions South Africa is a group company of Kyocera Document Solutions Inc., a global leading provider of total document solutions based in Osaka, Japan. The company’s portfolio includes reliable and eco-friendly MFPs and printers, as well as business applications and consultative services which enable customers to optimize and manage their document workflow, reaching new heights of efficiency. With professional expertise and a culture of empathetic partnership, the objective of the company is to help organisations put knowledge to work to drive change.

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KYOCERA Document Solutions Inc

Kyocera Document Solutions Inc. is a core company of Kyocera Corporation, a leading supplier of semiconductor packages, industrial and automotive components, electronic devices, solar power generating systems and mobile phones. During the year ended March 31, 2019, Kyocera Corporation’s consolidated sales revenue totalled 1.62 trillion yen (approx. US$14.6 billion). Kyocera appears on the “Derwent Top 100 Global Innovators 2018-19” list by Clarivate Analytics and is ranked #655 on Forbes magazine’s 2019 “Global 2000” list of the world’s largest publicly traded companies.

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