The art and science of customer centricity


Johannesburg, 15 Aug 2019
Read time 40sec

Microsoft has advice for organisations that want to make smarter data-driven decisions and feel like their facing increasing pressure to meet consumers’ needs for personalisation.

Join Microsoft for a live webcast on August 22 at 11 a.m. (PDT) to discover how top-performing marketers are sprinting ahead of their competitors by focusing on a better understanding of the customer decision journey (CDJ). See how these marketers make more informed decisions and improve customer engagement through a data-driven approach. And increase your customer touchpoints.

Delagates will learn how to use data and artificial intelligence (AI) to increase engagement and campaign performance using features such as:

  • Custom Audience
  • Remarketing
  • In-market Audiences
  • Similar Audiences
  • Dynamic Search Ads
  • Automated bidding

Click here to register.

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