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Newland ID joins forces with Speedata to enhance its AIDC market reach


Johannesburg, 30 Apr 2019

We are very pleased to announce the addition of a new corporate member, Beijing Speedata Technology (referred to as Speedata), to the Newland ID family.

As a leading company in personal digital assistant (PDA) and industrial tablet research and development (R&D) design, Speedata (http://www.speedatagroup.com) has vast experience in modular design and outstanding product development capabilities. Based on the need to develop the industry, meet customer requirements and complement resources, and based on a shared vision to advance the globalised process of China's automatic identification and data capture (AIDC) industry, we have joined hands with Speedata to create a new chapter of mutual development.

We believe this acquisition will provide a long-term driver for Newland ID to serve customers and partners, lead product and technology innovations, and consolidate our leading position in the industry. With the expanded market; better insights into customer demands; more competitive products, technologies and solutions; and other benefits from this acquisition, we will continue to assist you to grow and achieve your business goals.

The Speedata brand will continue to operate independently, ensuring the continuity of existing customer services and collaborations. Meanwhile, Newland ID and Speedata will complement each other's offerings by strengthening the advantages to be enjoyed in expanding global business channels, product and technical competencies, customer service networks and all other areas. Hence, you will receive better services and support in terms of more comprehensive products and solutions, more diverse customer services and a more future-forward user experience. We believe that this is the best commitment to our mutual growth and success.

As a leading company in the AIDC industry, Newland ID has made remarkable progress over the past five years. We have won the trust of major accounts and business partners with our products and services in logistics, retail, industrial manufacturing, public transportation, cabinets/gates and other applications.

Our development toward globalisation has reached a new level. This is apparent in the fact that our market share and brand influence in the EMEA region (Europe, the Middle East and Africa) continue to increase, and our customised services have been lauded by many of the USA's top 500 companies. The Asian market development plan is expected to bear fruit as we set up branches in Korea, Japan and India.

Meanwhile, we continue to make a substantial investment in R&D and have launched more than 50 new products and obtained 90 patents.

With a commitment to our corporate philosophy of pursuing mutual wins with customers, we will continue to expand our markets, optimise customer services and create greater value for our customers.

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Newland ID

Newland ID South Africa was established in 2015. Keen to make scanning simple, Newland creates and distributes these technologies across the globe. Newland's range of 1D and 2D bar code scanners are accessible to businesses of all shapes and sizes, helping them keep pace with changing customer demands by making everyday tasks easier, faster and more intuitive. The Newland ID product range is used by reputable brands such as MRP, Spar, Massmart, Takealot, Ster-Kinekor and many others.

For more information, contact us on info@newland-id.co.za and/or visit www.newland-id.com.

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