Tanya Long | Contributor | ITWeb

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Industry Insight

Predictive analytics lights the way

Retailers and brands can realise the immense power of data-driven decision-making by using predictive analytics to glean faster insights.

Is it digitisation, digitalisation or digital transformation?

In the ‘digi-world’, companies are confusing these terms in ways that short-change the power and importance of digital transformation.

Industry Insight

The right people key to realising data analytics potential

Everybody is waking up to the power of data, but there’s less understanding of how to create a data analytics team that delivers results. Spoiler: it might not be necessary.

Getting there: Key success factors for retailers

Using data analytics to become truly customer-centric is now within reach for retailers, but they need to adopt a focused approach with a clear plan − or risk failure.

Is customer-centricity in sight for retailers at last?

Data analytics − and particularly predictive analytics − can give retailers a significant edge in an industry that is rapidly changing.

Industry Insight

Using data to discover the future of retail

As business digitalisation continues apace, more and more data is being generated. Retailers need to understand its value and how to leverage it.

Governance risk and compliance

POPIA: Be sure to exercise an abundance of caution

It’s a long road to POPIA compliance and while the finish line is in sight, only one attitude will ensure your business crosses the line with confidence.

Industry Insight

Lockdown leads to long-term retail trend changes

As people embrace technology more than ever before to support all aspects and consequences of isolation, there are bound to be new buying behaviours.

Retail Technology

Changing behaviours post-COVID-19: A retail challenge

The virus is reshaping the consumer goods industry in real-time, rapidly accelerating long-term underlying trends in the space of mere weeks and months.