Articles
Data-driven marketing is concerned with having a meaningful impact on the recipient.
Google+ is a social network focused on targeted sharing within subsections of your social group, called Circles, says Prakash Patel, CEO of Prezence Digital.
SME owners often shy away from engaging in digital marketing because they're not sure it will work for them, says Prakash Patel, CEO of Prezence Digital.
There are more than 40 million mobile phone SIM cards in South Africa for a population of 50 million, says Prakash Patel, CEO of Prezence Digital.
ORM is vitally important for any and everybody in the hospitality industry, says Prakash Patel, CEO of Prezence Digital.