While completing a BA in social dynamics from Stellenbosch University, Cameron McNaughton, having been raised on his family’s wine farm in Stellenbosch, marketed and sold wine. On completion, McNaughton went on to receive a post-graduate diploma from Red and Yellow in Cape Town. He joined Amorphous New Media in 2010, where he has been involved in everything from online media strategy, media planning, buying, analysing and reporting to managing the relationships with several clients, including Absa Capital, Nedbank SYSPRO, Hollard, SAB and Steers.
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