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Ethan Searle

Ethan Searle

Business development director, LanDynamix.

Upon acquiring his Hons BCom, marketing, from the University of Johannesburg, Searle followed his passion for the fast-moving business technology arena. He joined LanDynamix in 2017 in the capacity of technology advisor, with responsibility for guiding the company's entrepreneurial customer base on risk mitigation, enhanced operational efficiencies and cost reduction − all of which can be achieved through technology enablement.

Articles

SMEs must avoid technology for technology’s sake

Many SMEs fail to realise the full value of their businesses because their tech has not been devised from the perspective of growing the enterprise’s value.

Your SME survived but now how do you sell it?

What does a managed service provider have to do with selling your successful SME in the future? The answer is − everything.

Securing SA SMEs: Protect now to ensure tomorrow

Knowing they are prime targets for exploitation, but being unable to afford in-house expertise, SMEs turn to managed service providers for cyber security.

What to factor into strategy when considering cloud

Before taking the leap into cloud, executive teams need to have a firm understanding of how the business is positioned in the market.

Cloud is not for everyone but when does it make sense?

Early adopters don’t always see the milk and honey promised via lifting everything to the cloud, with the variable cost of public cloud being the biggest issue.

Building a data protection framework

Why it's important to approach data protection holistically and within the context of the specific organisation.

BI and Data Analytics

Avoid the legacy versus digitalisation trap

Automation needs to bridge systems and business processes, as technology needs to be positioned properly to deliver consistent outcomes.

The real legacy tech trap

Legacy tech is often viewed in isolation as a tech issue, but it’s advisable to look beyond hardware and software to include business processes.

Taking a business approach to cyber security

The costs of implementing robust cyber security measures can be significant, but are an essential investment in the business.

Cyber security is business issue not technical one

Companies need to define the business problem of a possible cyber security breach, and recognise the need for multiple layers of defence.

Automation caveats and how benefits far outweigh them

Implementing automation can help companies streamline processes, reduce costs, improve accuracy and increase productivity.

Automation and its business value proposition

Adopting automation can help companies get the most out of existing personnel and permanently reduce the cost of doing business.