Articles
SMS has one of the highest levels of reliability and delivery of all business messaging channels, with less information overload, says Pieter Streicher, MD of BulkSMS.com.
An SMS interconnect fee generally results in lowered prices, and businesses can expect SMS quality to improve too, says Pieter Streicher, MD of BulkSMS.com.
The short message service remains the best channel for business messaging.
Businesses can start laying the foundations for regulatory compliance in marketing to existing and prospective clients before the Protection of Personal Information Bill is enacted, says Pieter Streicher, MD of BulkSMS.com.
Consumers using paid-for mobile content subscription services will be better protected, with double opt-in capabilities introduced by mobile operators, says Dr Pieter Streicher, MD of BulkSMS.com.
Vodacom's double opt-in capabilities have had a dramatic impact in reducing the number of complaints about subscription service sign-ups, says Dr Pieter Streicher, MD of BulkSMS.com.
A change in how Cell C is terminating A2P SMS messaging has opened a can of worms in the local mobile messaging industry, says Dr Pieter Streicher, MD of BulkSMS.com.
The BulkSMS.com initiative welcomes Google's drive to co-ordinate online safety efforts in the country, says Dr Pieter Streicher, MD of BulkSMS.com.
The application-to-person SMS channel offers unique opportunities to businesses and is likely to outlive mobile instant messaging channels, says Pieter Streicher, MD of BulkSMS.com.
It is impossible to comply with stipulations in the Consumer Protection Act regarding SMS communications, says Pieter Streicher, MD of BulkSMS.com.
The SMS could be in danger if companies abuse it by sending unwanted marketing communications.
SMS allows the sender to quickly reach a large number of people wherever they are, eliminating unsafe scenarios at school, says Pieter Streicher, MD of BulkSMS.com.