Adobe has outlined its vision for what it terms the "third wave" of publishing.
"It`s the era of creating visually rich, meaningful content that is managed and delivered reliably wherever the user wants, whether it`s a Web page, printer, cellphone, handheld device, PC or Internet appliance," says Bruce Chizen, president of Adobe, adding that the first two eras were desktop and traditional Web publishing.
Adobe has also announced a series of partnerships to support its drive into this new market. Partners include Hewlett-Packard, Interwoven, Nokia and RealNetworks.
The new era of publishing - also dubbed network publishing by the company - will see Adobe products support many of the new language standards, including XML; Wireless Markup Language (WML), the language of Wireless Application Protocol; Scalable Vector Graphics (SVG); Synchronized Multimedia Integrated Language (SMIL); and compact HTML (cHTML).
Adobe also announced Adobe Studio (www.adobestudio.com), a new online creative design network. Adobe Studio will offer content, community, tools and services. On Adobe Studio, workgroups will be able to use Web-hosted applications to manage projects, share and deliver files, and coordinate project reviews. Studio is planned for launch in the first quarter of 2001.
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