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Applix listed in analyst firm`s Magic Quadrant for BI platforms

By Global Research Partners
Johannesburg, 11 Jan 2005

MCI Consultants, a distributor for Applix`s TM1 product in SA, today announced that the latter has appeared on Gartner`s Magic Quadrant* for Platforms, 2H 04 (1). This is the second appearance for Applix in this Magic Quadrant and comes on the heels of Applix`s inclusion in Gartner`s Magic Quadrant for Corporate Performance Management Suites, 2004 (2).

"2004 has been a superb year for Applix on many fronts," commented David Mahoney, CEO and President, Applix, Inc. "We have been focused entirely on enhancing our core analytics engine TM1, adding performance management components such as TM1 Planning Manager and improving integration with other major sources such as Microsoft`s Analysis Services and SAP Business Warehouse. Our now has increased ability to scale, greater agility and flexibility and further leverages Excel as its easy-to-use, familiar interface, shaping TM1 into the most comprehensive planning and analytics solution available today in a single package.

"In addition to the product developments, we have re-aligned our sales strategy, are focused on expanding our sales channels and are spending a great deal of time working more closely with our customers on product direction. The great strides we have made are clearly reflected in the industry`s assessment of our business," continued Mahoney.

Additionally, the report covers the buying atmosphere and overall market dynamics for the business intelligence space. In the report, Gartner states: "Given the prevalent buying dynamics, BI will continue to be dominated by pure-play vendors through 2008." This is a trend that Applix has seen first-hand in its sales engagements worldwide.

The just-released report, `Magic Quadrants for Enterprise BI Suites and Platforms, 2H04`, is authored by Gartner analysts Howard Dresner, Bill Hostmann and Frank Buytendijk.

* The Magic Quadrant is copyrighted 15 October 2004 by Gartner, Inc and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner`s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of mechantability or fitness for a particular purpose.

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Applix

Applix is a global provider of business intelligence and business performance management solutions. These solutions enable the continuous management and monitoring of performance across the financial, operational, customer and organisational functions within the enterprise. More than 1 700 customers worldwide use Applix`s adaptable, scalable and real-time solutions, delivered by Applix and by a global network of partners, to manage their business performance and respond to the marketplace in real-time. Headquartered in Westborough, Massachusetts, USA, Applix maintains offices in four countries in Europe, North America and the Pacific Rim. For more information about Applix, please visit www.applix.com.

Applix TM1

Applix`s TM1 is a proven, multi-dimensional business planning, reporting and analytics platform for powering strategic analysis of financial, transactional, operational and other business data. TM1 has been named as a leader in the tools category of the BPM Partners` annual "Beyond the Hype" Webcast and the BPM Buyer`s Guide in Business Finance Magazine (http://www.bpmpartners.com/events_webinars.shtml), and scored the highest rating in goal achievement and performance in The OLAP Survey 3 (www.survey.com/olap) by independent analyst Nigel Pendse.

Applix also provides TM1 Planning Manager to provide workflow and compliance capabilities for all TM1-based applications and TM1 Web, a Web-enabled front-end for global and remote read/write capabilities of BI and BPM applications.

MCI Consultants

MCI Consultants is a South African-based business information systems consulting firm specialising in providing software solutions to the business community, specifically to the financial services and personnel recruitment industries.

It offers a complete solution, which can include project management, consulting services, installation, training and support, packaged software implementations, product development including e-commerce solutions, hardware supply, installation and design services.

Its approach is to continuously provide solutions to meet clients` changing requirements. It takes pride in delivering excellent customer service and building long-lasting partnerships with clients.