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Applix reports 60% increase in quarterly licence revenue; total revenue rise of 55%

Johannesburg, 28 May 2007

MCI Consultants, the leading distributor for Applix's TM1 product in South Africa, recently announced that revenue for the quarter ended 31 March 2007 was $13.90 million, a 55% increase over revenue of $8.99 million in the first quarter of 2006.

Licence revenue for the first quarter of 2007 was $7.11 million, a 60% increase compared to $4.43 million for the same period in 2006.

Net income for the first quarter of 2007, as reported in accordance with US generally accepted accounting principles (GAAP), was $759 000, or $0.04 per diluted share, compared to net income of $97 000, or $0.01 per diluted share, for the year ago period.

David C Mahoney, President and Chief Executive Officer of Applix, commented: "These results demonstrate that our market position continues to strengthen and that we are executing well on an aggressive growth strategy as a leader in the converging BI and BPM markets, which we call business analytics. Our global presence enabled us to drive new business opportunities and expansions in our installed base in all geographies, as we added more channel partnerships in newer markets.

"Our investments in sales and marketing programmes and R&D in 2006 have already produced results: during the first quarter this year, our sales pipelines steadily increased while we closed 33% more six-figure deals than we did a year ago.

"In addition, the latest version of our flagship product has been very well received by existing customers, new prospects and industry analysts. Applix TM1 V9.1 extends our lead in performance and scalability as well as in critical areas such as ease of use and return on investment. We believe we are off to another great year and we look forward to continuing to build on this momentum."

First quarter business highlights

* Applix ranked at the highest levels in customer satisfaction and speed of implementation in the annual OLAP Survey 6, based upon customer surveys, and had the highest customer satisfaction ratings among BPM core vendors in the BPM Partners' Pulse Survey.
* Applix announced the release of Applix TM1 V9.1, providing enhanced operational visibility and management agility across the enterprise.
* Applix expanded its presence in Asia Pacific, through offices in Hong Kong and Japan, and a new partnership with UFIDA, China's largest software company.

For further information, please contact Aliki Droussiotis, MCI: telephone (011) 454 3420, fax (011) 454 3417, e-mail aliki@mci.co.za.

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Applix

Applix is a global provider of business intelligence and business performance management solutions. These solutions enable the continuous management and monitoring of performance across the financial, operational, customer and organisational functions within the enterprise. More than 2 000 customers worldwide use Applix's adaptable, scalable and real-time solutions, delivered by Applix and a global network of partners, to manage their business performance and respond to the marketplace in real-time. Headquartered in Westborough, Massachusetts, USA, Applix maintains offices in four countries in Europe, North America and the Pacific Rim. For more information about Applix, please visit www.applix.com.

MCI Consultants

MCI Consultants is a South African-based business information systems consulting firm specialising in providing software solutions to the business community, specifically to the financial services and personnel recruitment industries.

It offers a complete solution, which can include project management, consulting services, installation, training and support, packaged software implementations, product development including e-commerce solutions, hardware supply, installation and design services.

The company's approach is to continuously provide solutions to meet clients' changing requirements. It takes pride in delivering excellent customer service and building lasting partnerships with clients.

Editorial contacts

Paul Booth
Global Research Partners
(082) 568 1179
pabooth@mweb.co.za
Aliki Droussiotis
MCI
(011) 454 3420
aliki@mci.co.za