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Business Objects positioned in leaders quadrant of Business Intelligence Platform Magic Quadrant

San Jose, California, and Paris (Business Wire), 31 Jan 2007

Business Objects, the world's leading provider of business intelligence (BI) solutions, announced it has been positioned in the leaders quadrant in Gartner's latest Business Intelligence Platform Magic Quadrant, published this week.

According to Gartner, "leaders" are vendors who are performing well, have a clear vision of market direction, and are actively building competencies to sustain their leadership position in the market.

As the first BI provider to reach the billion-dollar revenue milestone, Business Objects continues to strengthen its market position by expanding its product line to complement its core BI platform. In addition to traditional query reporting, and analysis solutions, Business Objects offers budgeting, planning, and consolidation applications, as well as data integration and data quality products, to provide the industry's most advanced, complete BI platform.

In 2006, the company saw a significant increase in adoption of BusinessObjects XI release 2, which delivers improved simplicity for end-users, trusted information across the enterprise, and the ability to standardise on a single BI platform.

In addition, Business Objects initiated a focus on the mid-size market, launched a new software-as-a-service solution, and expanded its professional service offerings - each of which strengthened the company's position in the market and provided further differentiation from other BI vendors.

Customers around the world continually praise Business Objects for its innovative technology and clear vision for the future of business intelligence. Organic Valley, the country's largest organic farmer cooperative, is one example of a customer gaining significant business benefits from standardising on BusinessObjects BI solutions.

"By leveraging the Business Objects BI platform, we have been able to quickly consolidate data from our ERP and financial systems to gain more accurate and timely visibility into our business," says George Neill, IT director at Organic Valley.

"With Business Objects, Organic Valley has been able to turn raw data into useful information to make more strategic decisions that have helped us grow our business and compete more effectively with much larger food and dairy companies."

"We have been inspired by customers to continue to innovate and expand the scope of our BI solutions," says John Schwarz, CEO of Business Objects.

"As a global leader in the BI market, we have put further distance between ourselves and the competition by embracing data integration and data quality software, and by enabling dynamic enterprise performance management. Business Objects is now focusing on a next generation of business intelligence, developed to transform the way our customers work in the Web 2.0 world."

For more information about Business Objects solutions, please visit http://www.businessobjects.com/products.

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Gartner Magic Quadrant

The Magic Quadrant is copyrighted 26 January 2007 by Gartner and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner.

Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Business Objects

Business Objects is the world's leading business intelligence (BI) software company, with more than 39 000 customers worldwide, including over 80% of the Fortune 500. Business Objects helps organisations of all sizes create a trusted foundation for decision-making, gain better insight into their business, and optimise performance.

The company's innovative BI suite, BusinessObjects XI, offers the industry's most advanced and complete solution for performance management, planning, reporting, query and analysis, and enterprise information management.

BusinessObjects XI includes the award-winning Crystal line of reporting and data-visualistion software. Business Objects also built the industry's strongest and most diverse partner community, and offers consulting and education services to help customers effectively deploy their BI projects.

Business Objects has dual headquarters in San Jose, California and Paris, France. The company's stock is traded on both the Nasdaq (BOBJ) and Euronext Paris (ISIN: FR0004026250 - BOB) stock exchanges. More information about Business Objects can be found at www.businessobjects.com.

The Business Objects logo, BusinessObjects, Crystal Reports, Intelligent Question, and Xcelsius are trademarks or registered trademarks of Business Objects in the United States and/or other countries. All other names mentioned herein may be trademarks of their respective owners.

1 January 26, 2007: Magic Quadrant for Business Intelligence Platforms, 1Q07 by Kurt Schlegel, Bill Hostmann, Andreas Bitterer

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