
Checkout cheats are self-serving
Crafty supermarket shoppers are taking self-service to a new level by treating themselves to an unofficial discount at New Zealand's automatic checkouts, states Stuff.co.nz.
Between Foodstuffs and Progressive Enterprises, almost 100 stores across the country now have such systems, and many customers have quickly learned how to cheat them.
"I always choose the cheapest option when entering the code for fruit I've bought, like oranges instead of mandarins or normal dried apricots instead of the fancy ones," says one Auckland shopper, who did not want to be named.
Twitter tries out self-serve ads
Twitter has just announced they will be trying a platform containing self-serve ads, that will initially only be available to a few beta customers, says TMC Net.
One beta customer involved in this test phase is Clix Marketing Founder David Szetela, who will be trying it out with an author as well as VC Guy Kawasaki, the press release stated.
This new platform will combine Promoted Tweets, and Promoted Accounts, both of which are Twitter's two reigning, most popular ad formats. Basically, the way this will work is new ads will be targeted according to interests and pinpointed search keywords. Twitter started this campaign as a way to considerably increase its ad efforts.
Job agency gets self-service portal
The Estonian Unemployment Insurance Fund unveiled a self-service portal for a testing period, writes The Baltic Course.
Although the job-seeking part is an important part of the portal, it is not a classic recruitment-portal. It will be accessible to job seekers as well as employers regardless of whether the individual using the Web site is a customer of the Unemployment Insurance Fund or not.
The customers of the fund can, however, also see from the portal all of the decisions made by the institution that regard their persons.
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