Cognos PowerPlay and Impromptu Key to Data Warehouse Initiative ROI
Cognos, the leading strategic vendor of enterprise business intelligence solutions, has announced that its customer, The Dow Chemical Company, was recognized by PC Week and the Technology Managers Forum International for its Cognos-based enterprise data warehouse solution. Dow received the first place "Best Practices" Award in the category "Return on Investment." Co-sponsored by PC Week magazine and Technology Managers Forum International, Dow was recognized for enabling its users to effectively access and analyze key performance measures that directly impact their bottom line.
The Value Based Information System (VBIS), a Dow data warehouse initiative, uses Cognos Impromptu, the award winning query and reporting tool, and PowerPlay, the leading multidimensional analysis tool, to allow more than 4000 managers around the world to access and analyze data in their individual business focus context. Implemented after a global company realignment in 1995, VBIS goes beyond the traditional earnings-per-share metric of business success and emphasizes total shareholder return, ensuring investments are properly leveraged to create continuous shareholder value and a positive return on investment. VBIS and Dow`s data warehouse were implemented to provide every Dow employee with mission-critical information on a timely basis.
"Dow Chemical is honored to have been chosen by our peers to receive this Best Practices award; they understand the significance of what we have accomplished," said Mike Costa, Global Process Controller from Dow. "Users across our organization, from corporate executives to floor supervisors, are accessing and analyzing data through VBIS with Cognos Impromptu and PowerPlay, increasing company-wide productivity on a global scale."
"Dow`s business intelligence initiative is a great example of the ormation through data access, reporting, analysis and forecasting. Cognos products consistently deliver the highest productivity gains to the user, the most manageable solution to the administrator, and the fastest return on investment (ROI) to the enterprise.
Cognos also develops, markets and supports software tools for enterprise application development.
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