South African e-business solutions company commerceSWITCH has introduced Commerce Suite, a comprehensive e-business management solution to help companies maximise their e-commerce revenues and drive their business-to-business (B2B) e-catalogue initiatives.
commerceSWITCH`s Commerce Suite is an integrated family of software applications that lets clients participate in B2B e-commerce quickly, easily and effectively. Its key functionality includes product content management, product configuration, and buyers` product selection analysis.
"To date the industry has focused on developing procurement-side solutions, but has not properly addressed the issue of complete, up-to-date and accurate product content. Commerce Suite provides all that is needed to solve this problem," says Philip de Bruin, MD of commerceSWITCH.
Commerce Suite is made up of five components:
* ProductServer enables Internet marketers to structure and develop electronic product content for Web storefronts. It offers a generic and extensible data structure that allows Internet marketers to choose the product content format that best suits their products.
* AnalysisServer provides Internet marketers with tools that analyse customers` catalogue browsing behaviour, enabling suppliers to improve the effectiveness of their marketing and selling programmes.
* SolutionServer helps Internet marketers to fine-tune their catalogues and content, making product search simpler and easier for buyers.
* PIX Server allows Internet marketers to export custom views of product content from Commerce Suite in XML to keep trading partners and customers up to date with timely, accurate information about their offerings.
* StorefrontServer offers the final piece of a comprehensive suite: the registration and authentication tools for Web site visitors, a generic, extensible shopping cart, buyer- and vendor-specific pricing and availability information tools, and support for Commerce One Roundtrip and Ariba Punch Out.
"If buyers do not obtain information they want, then Internet marketers can miss out on countless selling opportunities," says De Bruin. "Buyers cannot buy what they cannot find. Commerce Suite provides a comprehensive product content transformation, management and exchange that helps Internet marketers create Web content that makes online buying an easy and pleasant experience."
Commerce Suite comes wrapped in commerceSWITCH`s range of consulting and support services to ensure project success.
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CommerceSWITCH is an application integration service provider with automation technologies for business-to-business and customer relationship management. It also offers Web hosting and Internet connectivity services to support its e-commerce clients. The company is a Microsoft Certified Solutions Provider (MCSP) and the Southern African distributor of Saqqara Systems and Salesmation products.
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