Comverse, the world's leading supplier of software and systems enabling network-based multimedia enhanced communication and billing services, announced the final results of recent visual voicemail research conducted by a third-party firm.
These results and key issues affecting the mobile messaging market were the focus of Comverse's recent pan-European conference in Budapest, Hungary.
Prominent figures from leading European operators, standards bodies and international industry organisations addressed the conference on developments and trends in messaging, voicemail and call completion, and the associated business models that have impact on mobile operators and their evolving needs.
One highlight of the seminar agenda was the presentation of the final results of recent user research conducted by one of the world's top global market research firms.
Comprehensive analysis of the research reveals favourable user response to the ongoing evolution of voicemail. The research results reveal the degree of user attraction to - and willingness to pay for - visual voicemail, which makes message retrieval and management more efficient with an intuitive visual interface, converged mailbox, which unites accounts (home, mobile, office), devices (fixed, mobile, PC), and message types (SMS, MMS, voice, video and fax), and personal space, which integrates storage, calendar, albums, and easy-to-use sharing capabilities, such as mobile blog.
"The Open Mobile Alliance (OMA) believes that it is important for key industry players to develop relationships and exchange views on the evolution of services and the development of new technologies that help build and sustain the data applications market," said Mark Cataldo, Chair of the OMA Technical Plenary.
"In Budapest, we shared our standardisation work around the convergence of IP and mobile messaging services and devices. Our mission is to provide market-driven, interoperable mobile service enablers for worldwide deployment. The Comverse event helps us to understand what others in the industry are doing to forge new messaging paradigms as well as receive feedback on the work we have done to achieve global interoperability. This exchange is crucial to the integration of the many messaging systems that exist in the market today, including SMS, MMS, IM, e-mail and more."
"The Budapest conference is one of the international forums that Comverse sponsors as an industry leader delivering the most relevant information to mobile market players to help ensure their success," said Dror Bin, Vice-President and General Manager, Comverse Messaging.
"With our active role and high profile in standards organisations, ongoing market research and leading global value-added services market position, we have much to share, and gatherings like this are compelling proof points of Comverse's leadership and the influence we have on the mobile market."
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Comverse is the world's leading provider of software and systems enabling network-based messaging and content value-added services, prepaid, postpaid and converged billing and IP communications. Comverse solutions generate revenues, strengthen customer loyalty and improve operational efficiency for over 500 communication service providers in more than 130 countries. The company's Total Communication portfolio facilitates personalised lifestyles in an evolving connected world and is based on the InSight Open Services Environment. Comverse's solutions support flexible deployment models, including in-network, hosted and managed services, and can run on circuit-switched, VOIP, IMS and converged network environments. Comverse is a subsidiary of Comverse Technology, Inc (CMVT.PK). For more information, visit www.comverse.com.
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