Within months of Comverse, the worldwide developer of cellular software technology, winning the contract to supply South Africa`s leading cellular network-operator Vodacom with cellular Callback facilities, there are already 1-million users expected to grow to 4-million in the future.
Comverse SA MD Stuart Eveleigh said the Callback service enables contract subscribers to return a call from their voicemailbox by simply pressing 3 after a particular voicemail message has been played in full.
"Vodacom`s customer base deposits and retrieves more than 3-million voicemail messages every day. Callback means that Vodacom contract subscribers no longer have to fumble around looking for somewhere to write down telephone numbers while listening to their voicemail messages," explained Joan Joffe, Group Executive Corporate Affairs of Vodacom.
Once finished with the call, the subscriber can either wait for the other party to end the call or press # # to return to the voicemailbox to continue listening to the rest of the voice messages.
Ms Joffe added that Callback is a first for South Africa and represents another useful feature added to the voice mailboxes of Vodacom subscribers.
Vodacom launched the service with an extensive television campaign and says the service has been accepted by contract customers with enthusiasm.
Vodacom has 4 500 base stations in locations covering 92 percent of the South African population. This covers 60 percent of the physical land surface. The company employs 4 200 people.
Vodacom has the biggest customer base on the African continent and is one of the fastest-growing GSM networks in the world.
The company currently has operations in South Africa, Lesotho and Tanzania. Its overseas partner Vodafone Group is the world`s largest wireless operator and has interests in Egypt and 22 other countries worldwide.
Vodacom has more than 5-million customers and a 60% share of the South African cellular market, Africa`s biggest and most profitable cellular market.
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