Conventional gaming wisdom wrong
Conventional wisdom says the gaming industry is dominated by teen boys playing violent first-person shooter games on near-supercomputer gaming consoles, but this wisdom is wrong, according to Mike Elgan of Computerworld.
He says June sales figures and recent trends reveal a completely different picture. In reality, gaming is going mainstream, attracting people of all ages and both genders, who want to play fun, easy and non-violent titles.
Elgan says the industry is booming, easily the hottest segment in technology, raking in over $1 billion dollars in June in the US alone.
Chinese gaming shares fall
Shares of Chinese online gaming companies fell Thursday, though shares of Perfect World soared in its first day of trading, after the company's initial public offering, reports Forbes.com.
The Beijing-based 3D online game company's American Depositary Shares added $4.40, or 27.5%, to $20.40 in afternoon trading.
The company's IPO priced at $16 per ADS, which was higher than its expected offering price of between $12 and $14 per ADS. The company's IPO includes 11.8 million ADSes, each of which is equivalent to five Class B ordinary shares.
Malfunctions abound in gaming industry
While Christmas shopping season may be a hazy idea in the heat of summer, the video game companies are already warming up for the shopping season, says MSNBC.
It says due to product malfunctions in the world's number one game console, chronic undersupply from the world's number two (and fastest-growing) console, and disappointing demand in a third, the industry is undergoing its biggest shake-up in years.
According to PricewaterhouseCoopers, as of the end of the 2007 holiday season, and for the first time ever, the total number of dollars spent on video games will exceed the total dollars spent on music ($37.5 billion versus $35 billion) in the US.
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