Maximizer Software, the world`s leading provider of affordable, easy-to-use customer relationship management (CRM) software applications, today announced it has been named a CRM leader best serving the requirements of small businesses, in CRM Magazine`s 2007 CRM Market Awards.
The awards, based on each vendor`s reputation for company direction, customer satisfaction and depth of functionality, were presented during CRM Magazine`s annual DestinationCRM industry conference.
As part of CRM Magazine`s annual evaluation, a panel of distinguished CRM software analysts, journalists and luminaries ranked the industry`s leading vendors, where Maximizer Software received leading rankings across all evaluation criteria in the "Small Business Suite CRM" category.
"The exploding demand for customer management technologies among small and medium-sized businesses (SMEs) has resulted in a well-developed and proven group of CRM software options designed specifically to address the segment`s requirements," said David Myron, Editorial Director of CRM Magazine.
"For the second year in a row, Maximizer Software has demonstrated its long-time commitment to serving SMEs with a growing reputation for strong products and satisfied customers".
"It is a tremendous honour to be recognised as a leader by CRM Magazine," said John Caputo, President of Maximizer Software. "Our focus on delivering the products and services required to make CRM strategies a reality is legendary. Always evolving with the needs of this segment, we will continue to make CRM accessible to SMEs."
Additional details on Maximizer Software`s "CRM Market Leader" awards are available in the September 2007 issue of CRM magazine and at www.destinationcrm.com.
Maximizer Software is the world`s leading provider of affordable and easy-to-use customer relationship management (CRM) software applications. The Maximizer line of products helps companies develop more responsive, personalised and profitable customer experiences. Built on a modern, Web-based architecture, Maximizer is easily integrated with existing corporate systems and features the latest in sales force automation, marketing automation, e-mail marketing and customer service technologies in a single mobile-accessible business management system.
Maximizer Software has sold more than one million licences of its award-winning software solutions to companies ranging in size from entrepreneurs to multinational organisations. Customers include: Siemens, Playground - an Intrawest Company, HSBC, Cathay Pacific, TD Securities, Brian Tracy International, South Carolina Department of Commerce and Lockheed Martin.
Maximizer Software is a global business with an ecosystem of more than 8 000 corporate customers, 400 business partners and offices in the Americas, Europe/Middle East/Africa and Asia Pacific. For more Information, please visit www.maximizer.co.za.
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