Crystal Decisions has launched its Crystal eASP Program to its local Application Service Provider (ASP) partners in a bid to increase revenues, add value to the partner and in turn the customer, as well as raise the visibility of partners.
The program is aimed at all levels of partner, including those focused on small, medium and large businesses.
"The ASP market is becoming increasingly cluttered and we will use the eASP program to distinguish our partners in the hosted Business Intelligence (BI) market," says Inthiaz Cassimjee, country manager, Africa and Middle East at Crystal Decisions.
BI is one of the fastest growing sectors in the IT industry according to Gartner Group, which estimates that the market will grow to $6.2 billion by next year. "We have a large percentage of that market share already, with five million users world-wide," says Cassimjee.
The eASP program will provide partners with access to training, service and support and a flexible pricing model, tailored to the hosted BI market. Dedicated sales managers, 24x7 access to Crystal Decisions`s Enterprise Support Teams, resource kit, certification, as well as online support are all part of the partner benefits derived from the new program.
"By formalising the certification and qualifications of our partners and the support that we offer them, the customer naturally derives a better product at the end of the day, and that`s what we`re aiming for," says Cassimjee.
Potential eASP partners must meet the necessary licensing requirements, complete the Crystal Decisions training and certification, and offer the necessary front-line support capabilities, before being promoted to eASP partner status.
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