Gush* Customer Harvester, the CRM solution developed locally while competing internationally, has evolved to deliver greater benefits to its users and poses a greater threat to its competitors.
The development, driven by the extensive customer base and international competitive standard research, has created a solution that pleasantly surprises international organisations with its usability, business benefit and aesthetics.
Users are a key ingredient that make any CRM project a success and Gush* creates its solution with the primary focus on users, developing complex functionality accessible through a simple set of steps and interfaces.
Customer Harvester has evolved to deliver as part of its solution not just sales force automation, marketing automation, service, support, portal and analytics.
Attention has been given to developing an environment where the relevant team and department representatives are able to collaborate and share information via Customer Harvester and monitor project success while located in various national and international offices, or even at home. This is supported by an online forum where people can share ideas relating to client service, projects or anything that delivers on key company focus areas and success.
Measuring success is what drives greater performance and Gush* has devoted time to enhance the Harvester Analytics to deliver greater flexibility and data. In addition to drill-down reporting capability of all company-related data, key company information is now able to be displayed using the Customer Harvester - Decision Dashboard. The latest hourly, weekly or monthly data is available in multiple display formats for fast and easy decision support while giving control of the information and its access to the users rather than IT professionals.
Stock control and inventory management are now available, empowering the users interacting with clients with up to date stock and pricing, ensuring they will never promise to deliver a product that is not in stock or quote an incorrect price.
Link to a credit verification bureau is available to verify clients` creditworthiness, together with the development of a complete Credit Management module which assists in reducing the sales cycles, improving customer experience and other service delivery aspects while ensuring bad debts are reduced and manageable.
Gush* continues to develop a closer relationship and partnership with Microsoft, enabling the company to provide its customers with business solutions that are able to be easily and efficiently integrated with all other Microsoft software solutions, from operating systems and database servers, to desktop office applications, thereby reducing total cost of ownership, while delivering a totally integrated business solution from a customer perspective.
To deliver on its international growth plan, Gush* is actively developing partnerships in international target countries defined by the business and marketing plan for 2005/6. Gush* has multiple overseas data centres that provide access to the on-demand, world-class Customer Harvester CRM solution. Data centres are currently located in New York, London, Frankfurt, Sydney and Cape Town.
The Gush* winning service methodology revolves around the understanding that customers don`t have to buy, smitten by a great sales pitch, and then regret. Gush* chooses to allow the solution and superior service to speak for itself. The Customer Harvester, Gush* configured business solution, is matched exactly against each organisation`s specific business needs, requirements and objectives, with the added flexibility and reduced risk of being able to access a 30-day trial to try before you buy. The subscription, or hosted licensing option, comes with all future updates in perpetuity.
It`s the powerful combination of product, service and customer focus that makes Gush* a winning team.
To learn more about Gush, visit the company`s Web site at www.gush.co.za or review the latest book on Top ICTe Companies in South Africa: 2005/6 Edition.
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