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eHelp, Informix support ALURe standard

Johannesburg, 29 May 2000

Informix, the technology leader in software infrastructure for the i.Economy, and eHelp, the acknowledged leader in electronic help and customer assistance, have announced a partnership in a joint effort to support the ALURe specification.

ALURe, the Aggregation and Logging of User Requests, is an open implementation of XML that tracks and reports usage patterns in help and customer assistance systems on Web sites.

"The strategic partnership demonstrates ALURe`s value to e-commerce companies and highlights Informix and eHelp`s leading role in driving XML-based solutions," says Dereck Daymond, Informix MD, Middle East and Africa.

Led by eHelp, the ALURe Partner Program is designed to bring industry leaders together with a shared interest in promoting user assistance standards for the Web. The open ALURe specification defines how companies identify, track and modify trouble areas on their Web sites. By adopting this specification, companies can easily obtain valuable feedback and usability about their site when using data mining, analysis and reporting tools.

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