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Enabling personalised, interactive and mobile e-business alerts

By PR Connections
Johannesburg, 28 Sept 2000

Local Categoric distributor, enterprise software and web-enabling specialist, Dax , has announced a new version of Categoric`s software, Xalerts 5.0, described as an infrastructure enabling technology.

Jeremy Matthews, MD of Dax Data, says the new product goes beyond current technology able to deliver critical e-business information in real-time to any device. `Xalerts 5.0 offers personalisation of the architecture, multi-way interaction between user and host system and complete integration with the next generation of mobile data protocols such as WAP, GPRS, and 3G.

`It enables customers, staff or partners to dynamically manage and personalise user-alerting profiles from WAP phones or via the Web. This will allow them to define what information they receive, how they receive it, when they receive it and where they receive it, giving the power of information distribution back to the individual,` he explains.

The release of Xalerts 5.0 comes after a substantial redevelopment of Categoric Software`s previous product and architecture, a venture that was funded by Nokia Ventures.

"In the highly competitive world created by globalisation, it is critical that businesses stay ahead of the game by staying in touch with the coal-face of the business. However, as many over-stressed executives will testify, there is a fine line between staying on top of things and information overload,` Matthews says.

Categoric`s Xalerts 5.0 is the first product specifically designed to address the specific needs of interactive wireless alerting, that can be easily integrated with corporate data, portals and other enterprise application suites.

`To stay ahead of the competition, it is increasingly important for businesses to ensure that their information flow is event-driven, personalised and interactive. Businesses are realising that, to effectively manage communications in this over-communicated society means giving customers and staff the ability to control what they receive,` he adds.

Typically, Categoric`s Xalerts 5.0 applications can boost front office customer interaction with customer-configured "order status alerts" for products or services bought over the Web. This effectively integrates disparate back office supply chain systems, behind the firewall, with the company`s Web store and the customers` mobile devices.

The product enables businesses and users to be alerted to critical events like order fulfilment service failures and use intelligent multi-way communications to allow customers and staff to respond. It allows organisations to construct complex multi-way transactions that are initiated by exceptions or opportunities, and are detected or triggered by database events, application conditions or even by users` mobile and email messages.

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Categoric Software

Categoric Software is the leader in mobile infrastructure alerting technology, enabling personalized, interactive and time critical information exchange between enterprises and their mobile workforce, customers and partners. Categoric`s Xalerts 5.0 is a unique enterprise alerting platform, working on top of existing corporate and portal systems, thus extending both back office and front office applications with event-driven information delivery to anyone, anywhere. This means individuals can receive the information they want, when they want and where they want it and they can respond to it immediately. In this way Categoric`s Xalerts 5.0 opens up a new multi-way mobile communication exchange between companies, customers and partners for time critical information relating typically to customer e-service, one to one promotions, e-trading, supply chain e-fulfilment, financial risk profiles, last minute sales opportunities and many more applications. Categoric`s alliance and Original Equipment Manufacturer partners integrate Categoric`s Xalerts and deliver event-driven and mobile solutions for specific vertical industries and disciplines including Trading Exchanges, Portals, Supply Chain Event Management, CRM, Finance and Project Management. Categoric Software is a privately held company with investment from Nokia Ventures, T-Ventures - the investment arm of Deutsche Telekom - and BancBoston Capital. The company was founded in 1996 and has dual headquarters in Sterling, VA, USA, and London, UK, with offices in Leatherhead, UK, Mannheim, Germany and San Francisco, USA. For additional information about Categoric visit its Web site at www.categoric.com, call (703) 444 0976 or e-mail inquiry@categoric.com.

Dax Data

Based in Cape Town with an office in Johannesburg, Dax Data has made a business of extending the useful life of legacy systems. A Microsoft Solution Provider and an IBM Business Partner, offers solutions for secure delivery of enterprise applications and information across organisational boundaries and the Internet. Product agencies it holds include: NetManage; GraphOn; DataMirror; Tango/04; Allaire; Categoric; NSAReport.Web; BackSoft; and HiT.