Exinda, a global provider of next-generation WAN optimisation and application performance assurance solutions incorporating the Exinda 360 Dynamic Policy Engine, today announced the launch of Exinda Edge, a new standard of application performance assurance solutions architected specifically for the increasing demands of branch office networks. Exinda Edge is now also available in South Africa.
Nearly 90% of the global workforce operates from branch offices, yet they have been woefully underserved, struggling with limited on-site IT resources, scarce bandwidth resources, and a reliance on private and public cloud applications.
As companies endeavour to get closer to their customers, these branch offices - whether commercial branch offices or satellite structures found in education, government and other industries - are becoming increasingly strategic, and their network performance critical.
"Branch networks are rapidly becoming more complex,” said Joe Skorupa, VP distinguished analyst at Gartner. “The proliferation of recreational applications, consumer devices, and Internet-based services puts increased pressure on the network. As a result, WAN optimisation suppliers must place a greater emphasis on application assurance, not just acceleration, and must apply user, application, and usage profiles of the business to drive a more intelligent approach to optimisation."
“For years, branch offices have been given lip service by IT departments and treated as an expensive necessity,” said Nolan Rosen, CMO of Exinda Networks. “Enterprises require a WAN optimisation approach that understands the strategic importance of their branch offices. Exinda Edge uses an innovative performance assurance approach which focuses on assuring strategic branch applications and delivering a quality user experience where it's needed most: on the customer front lines.”
Exinda Edge is an all-in-one optimisation suite designed specifically to deliver a complete solution for branch networks. Actionable performance insights, policy-based service level assurance, and profile-driven application optimisation are delivered in an easy-to-use package across a variety of powerful hardware and virtual appliances. More than 11 000 global branch offices now collaborate on the Exinda Branch Network.
“Exinda Edge will certainly be an attractive option for companies operating branch networks across South Africa's nine provinces and increasingly into Africa,” says Alan Rehbock, sales director for sub-Saharan Africa at Exinda. “With our infrastructure and bandwidth challenges, there is increasing pressure and competition to own customer relationships at the branch level. Exinda Edge will help enterprises obtain maximum business benefits from their networks and pass these benefits on to both employees and customers.”
Exinda Edge utilises Exinda's patented 360 Dynamic Policy Engine, which adds user, application, and contextual profiling and containment in addition to traditional WAN optimisation services. The 360 Engine makes Exinda the only WAN optimisation solution on the market offering complete Audit to Assurance capability.
Exinda Edge features agile application packs that are targeted collections of Layer 7 application signatures optimised for the applications that have the greatest impact on the business. For branch office networks, this might mean Salesforce.com, Skype or WebEx. In an educational environment, it might mean e-learning applications like Blackboard and Moodle receive priority while social applications like Facebook receive measured resource allocation. Exinda is the first and only company on the market to take this strategic application approach to WAN optimisation. Exinda Edge has packs covering over 2 500 strategic applications available today to help enterprises across a variety of industries meet their unique network needs.
Exinda Edge boasts several other key differentiators for branch office networks:
Precision Profiling: The only WAN optimisation solution on the market with Active Directory integration. Performance reporting and optimisation policies are driven based on deep user, usage pattern, context and location profiles, in contrast to conventional approaches, which focus on IP addresses and traffic protocols. This means optimisation is more closely tied to the business.
3-Point Optimisation: The industry's most accurate optimisation engine is designed to intelligently apply a mix of acceleration, containment and caching technologies to deliver the optimal WAN experience based on business priorities, policies and fluctuating network conditions.
Branch Value Packaging: All-in-one optimisation solution designed specifically to deliver a complete solution for branch networks within a branch-level budget. Pragmatic performance insights, policy-based service level assurance, and profile-driven application optimisation delivered in an easy-to-use package across a variety of powerful hardware and virtual appliances.
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Exinda
Exinda is a proven global supplier of next-generation WAN optimisation and application acceleration products. The company has helped more than 2 500 organisations in over 80 countries worldwide improve the end-user experience, manage application performance, manage congestion over the WAN and reduce network operating costs for the IT executive. For more information, please visit http://www.exinda.com.
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