BulkSMS.com has pioneered Community.BulkSMS, an SMS messaging solution for organisations that provide a public service. Community.BulkSMS allows organisations to send bulk SMS messages at a reduced cost.
As a corporate social responsibility initiative, Community.BulkSMS offers a part-sponsored SMS messaging service to community, non-governmental, not-for-profit and faith-based organisations as well as schools.
The service provides these organisations with a cheaper SMS messaging rate and access to a free user-friendly messaging solution. All outgoing messages are appended with the BulkSMS.com tagline and no commercial messaging is permitted when using Community.BulkSMS.
"The uptake of the Community.BulkSMS.com service has been exceptional. We have been running this service since 2005 and each month we receive more and more registrations from organisations," said Dr Pieter E Streicher, managing director of BulkSMS.com, a leading wireless application service provider based in Cape Town.
The Community.BulkSMS service is used by public benefit organisations for sending SMS information services, notifications, reminders, or alerts. Organisations also schedule future-dated SMS messages.
A school sends SMS notifications to parents to expect their child to return home with the end-of-year report card. A faith-based organisation uses SMS as a call to action to donate blankets and food to those who lost their homes to flood damage following severe storm weather.
"SMS messaging is an efficient means to communicate with a large number of targeted users instantaneously. In our experience, public benefit organisations are eager to explore the use of SMS to effectively communicate with their staff, members, beneficiaries or stakeholders," said Dr Streicher.
The inspiration for the Community.BulkSMS service, according to Dr Streicher, was the introduction of an e-rate for schools. The e-rate policy was written into telecommunications legislation in the early 2000s to reduce the cost of Internet connectivity for schools, thereby bridging the digital divide by reducing one of the barriers of access to electronic communications for learners.
"As a business operating in the messaging industry, we felt that SMS services should benefit organisations working in the public`s interest. Our decision to part-sponsor the Community.BulkSMS solution provides these organisations with significant cost reductions for their SMS messaging needs and promotes the principle of an e-rate within our industry," said Dr Streicher.
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BulkSMS.com is a leading wireless application service provider offering bulk SMS messaging solutions to large and small businesses, public benefit organisations, and individuals. BulkSMS.com has a global market presence, including Europe, South Africa, the United Kingdom, and the United States of America.
BulkSMS.com offers two-way bulk SMS messaging and premium rate solutions to support clients` business communication (notifications, alerts, customer relationship management, etc), information services (weather, financial markets, etc) and mobile marketing campaigns.
BulkSMS.com provides the following messaging solutions:
* BulkSMS Text Messenger (desktop SMS application).
* Web to SMS (online messaging interface).
* E-mail to SMS (messaging using MS Outlook).
* Mobile2Group (messaging to phonebook groups using a cellphone).
* SMS integration with client applications via an e-API (electronic application programming interface).
* Reseller solution (provides clients with a value-added messaging service to their customers).
* Premium rated services (shortcodes for advertising, content, subscription and WAP services).
* Community.BulkSMS (part-sponsored messaging for public benefit organisations).
In certain markets, BulkSMS.com provides full coverage of all ported numbers as well as an automated STOP reply feature to ensure client compliance with wireless industry opt-out requirements.
The company is headquartered in Cape Town (South Africa) and has been in operation since 2000. BulkSMS.com is a division of Celerity Systems. The BulkSMS.co.uk division of Celerity Systems is operated by Celerity Messaging UK , a company based in the United Kingdom and incorporated in 2007.
BulkSMS.com is a member of the following industry associations:
* Wireless Application Service Provider Association (WASPA)
* Wireless World Forum (W2F)
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For more information about BulkSMS.com`s services, visit www.bulksms.com. For direct enquiries please e-mail service@bulksms.com or contact the company telephonically on +27-21-552 6321.
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