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Flux fine-tunes Belgian orchestra online

Johannesburg, 29 May 2003

South African new media company Flux has expanded internationally, with a deal to help Belgium`s official philharmonic orchestra, the Royal Flanders Philharmonic, revive its online presence.

Until recently, the orchestra marketed its business online using what the organisation`s communication manager Kris De Ruysscher describes as a "flash-based site that staff found difficult to and update".

The site required regular updates to communicate programme schedules and changes in a secure environment. "The volume of change became too large to be maintained by the conventional outsourcing method," says Flux MD Hendrik Minnie.

The organisation sought Flux`s services to redesign the Web site and the company provided the musicians with WebEasy, a Web content management system with straightforward Web site management that enabled orchestra staff to manage the site changes.

"With Flux`s WebEasy solution we can anticipate and instantly communicate changes. This happens continuously, as we experience changes to the programme with almost with every concert," says De Ruysscher.

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