Staging is one of the hardest things to pull off successfully. This complicated medium requires that everything - from sound to images to backgrounds - work well together; one small glitch can render all the hard work put into a show useless.
In the past, for a decent video display, people had to cart around Betacam players. Not only was this expensive, but it also involved carrying around 150kg of equipment.
But those companies utilising Betacam players on a regular basis can brace themselves for a staging revolution in the form of digital staging solutions.
Digital solutions, such as the edje distributed by Graphic Image Technologies (GIT), offer companies the opportunity to manage high quality video displays with one or more screens. And whereas Betacam players make use of videotapes, digital solutions are controlled by computer. There is thus no need to carry around extra tapes, and there is no wear and tear on units.
From set-up through to the actual process, these Betacam replacement boxes are intuitive and easy to operate. It offers frame accurate synchronisation - multi-screen projections can be synchronised with a single command - and it can store up to six hours of broadcast quality content. Play lists can also be set up to run at the push of a button.
Besides being lightweight, portable, and convenient, there are various other advantages to implementing a digital staging solution.
It offers a cost-effective and reliable alternative to Betacam players, it can store large amounts of content, it can be linked to other elements of the show, and no editing is required once the play list is set up - ultimately, it offers a big screen show with pocket-sized box.
Says Mark Chertkow, GIT MD: "Digital devices such as the edje offers high quality video and can be used for staging, in-house marketing, business presentations, and in-store marketing."
Graphic Image Technologies is a media focused company operating in the digital video, advanced Web and multimedia environment.
The GIT Multimedia Bureau produces presentations, CD-ROMs and kiosks. In addition, it develops Web applications and provides database and e-commerce integration.
In the video arena, GIT is focused on offering a vast array of solutions, ranging from broadcasting video over satellite and ATM, to multicast applications for use in the corporate LAN and WAN and Internet streaming environments.
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