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Google sells radio biz

Alex Kayle
By Alex Kayle, Senior portals journalist
Johannesburg, 11 Aug 2009

Google sells biz

Google has found a buyer for a radio advertising business it has abandoned as part of efforts to cut costs and jettison underperforming operations, reports The Associated Press.

WideOrbit, a privately held company that makes software for the broadcast TV and radio industries, has agreed to buy Google's technology for radio ad placement.

The San Francisco-based company did not disclose financial details. It will inherit 3 600 customers and an undisclosed number of employees.

Australia gets radio

Digital radio has been rolled out in 40 different radio stations across Australia, states Computer World.

Like digital television, digital radio promises a better quality broadcast, more channels as well as the ability to manipulate the audio stream for more listening convenience through pausing, rewinding and music downloads.

Commercial Radio Australia has unveiled a digital radio portal, Digital Radio Plus, at Digitalradioplus.com.au to help consumers adopt the new technology, including a service to help locate a digital radio seller.

US showcases DTV

New digital television (DTV) services from US broadcasters were displayed for members of Congress and Administration officials at an event on Capitol Hill in Washington, says Sys-Con Media.

The event also marked the switch from analogue to digital broadcasting of all of the full-power television stations in the US.

ION Media Networks, other Washington-area broadcasters, and the Open Mobile Video Coalition showcased high-definition television and new free digital channels, and previewed mobile digital television.

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