GuestLogix gets on track

GuestLogix has revealed that its GuestLogix Mobile Virtual Store retail solution is serving casino customers on board a weekend direct train service between New York's Penn Station and Atlantic City, reports MSNBC.

As a provider of on-board retail solutions to the passenger travel industry, GuestLogix is running the service as a joint venture with three leading casinos. The service is supported by the Casino Reinvestment Authority.

The train is operated by NJ Transit with ticketing and reservation services provided by Amtrak.

Sigma Micro, provider of end-to-end technology and services for multichannel direct retail, has released an expanded suite of new business services for direct retail clients. It includes advanced reporting, analytics, creative marketing and Web design, as well as product fulfilment and call centre services through its sister company Stark Bro's Fulfilment, states eMedia Wire.

The full suite of services is designed to provide direct retail clients with resources for driving sales and gaining operating efficiencies at a fraction of the cost of an in-house investment.

With an expanded team of creative marketers, Web designers, and the business intelligence professionals behind Controller+ and Sigma Commerce enterprise software products, Sigma Micro will allow clients access to its 26 years of retail expertise.

N3L Optics, a revolutionary sunglass store committed to carrying the world's best assortment of performance eyewear, has released N3LOptics.com, creating an online destination for athletes and outdoor enthusiasts to discover the latest in sport performance optics, writes PR Newswire.

"Our commitment to customer education has been the inspiration behind N3LOptics.com," says Kendra Reichenau, senior vice-president for N3L Optics.

"As an authentic sport performance sunglass retailer, we are in a unique position to help each customer make informed buying decisions that will improve the overall enjoyment of their sport."