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Infor unveils Rhythm, a cloud-based e-commerce platform

Stunning design, fast deployment and higher conversion rates in powerful e-commerce platform.

By Phumeza Tontsi
Johannesburg, 23 Oct 2013

Infor, a leading provider of business application software serving more than 70 000 customers, has announced Infor Rhythm, a cloud-based e-commerce platform. Infor Rhythm is built on a complete and proven e-commerce platform and is now complemented with beautiful designs from the Hook & Loop creative agency.

Infor Rhythm includes best-in-class software for store fronts, product configuration, recommendations, upsell and cross sell, pre-packaged ION integrations to order management, natural language search, content management, layout, and predictive analytics - all available in the cloud for a monthly subscription and rendered in beautiful design. These applications are proven at major customers like Tommy Bahama, Microsoft, Mohegan Sun, and Navy Federal Credit Union.

"It's time to modernise e-commerce sites. Companies have been hiring creative agencies to spruce up dated store fronts; however, without deeper customer engagement on their sites, the sales conversion rate doesn't improve as much as they'd like," said Charles Phillips, CEO of Infor. "Infor Rhythm delivers a more complete package in the cloud by combining world-class design with a comprehensive engagement platform. Highly personalised interactions create richer customer relationships, which we believe drive higher conversion rates."

The first suite, Infor Rhythm for Commerce, is available now. Infor plans to release additional suites in 2014, including Infor Rhythm for Civics (public sector), Patients (healthcare), and Hospitality. Infor Rhythm is global, scalable, reliable and secure.

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Infor

Infor is fundamentally changing the way information is published and consumed in the enterprise, helping 70 000 customers in 194 countries improve operations, drive growth and quickly adapt to changes in business demands. Infor offers deep industry specific applications and suites, engineered for speed, and with an innovative user experience design that is simple, transparent and elegant. Infor provides flexible deployment options that give customers a choice to run their businesses in the cloud, on-premises or both. To learn more about Infor, please visit www.infor.com.

Infor customers include:
* 19 of the top 20 aerospace companies
* 12 of the top 13 high tech companies
* 10 of the top 10 pharmaceutical companies
* 84 of the top 100 automotive suppliers
* 23 of the top 50 largest US public hospitals
* 31 of the top 50 industrial distributors
* 26 of the top 35 global retailers
* 5 of the top 9 brewers