Intel has started branding its Pentium 4 processor, formerly code-named Willamette. The new CPU will utilise 0.13-micron technology, but will still be a 32-bit chip.
The Pentium 4 - targeted at the desktop and notebook market - will be introduced at 1.3 or 1.4GHz, and Intel expects to introduce it in the second half of 2000. "At this point it`s only a naming announcement," says Steve Nossel, Intel country manager.
The Intel Pentium 4 processor logo will become part of the Intel Inside programme, which the company says is the largest co-op advertising programme in the world. "Computer users will be able to instantly recognise the Pentium 4 processor as Intel`s newest high-performance microprocessor," says Fathima Haniff, PR manager, Intel South Africa.
The first generation of 64-bit processors will still be Itanium, but unlike the Pentium 4, it will initially be targeted at the server market.
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