Local company Leaf Wirelesswww.leafwireless.com has announced its first major strategic offshore partnership down under, with Virgin Mobile Australia.
The partnership is a significant step in a major push by the company to market and sell its offerings around the globe. Virgin Mobile Australia selected Leaf Wireless to develop its SMS, WAP and MMS portal, against the backdrop of competitive bidding from a number of global companies.
According to Jonathan Marchbank, CEO of Virgin Mobile Australia: "We looked all over the world for a partner which we believed not only had the technology on board to do the job, but one which had a good reputation and a proven track record with its existing client base.
"We selected Leaf Wireless for the superior quality of their offerings, their strategic insight and ability in developing successful large-scale mobile portals, as well as their leading technological innovation within this specific market space."
The deal makes Leaf Wireless one of the few local mobile technology companies to take their offerings offshore, and perhaps more impressively cracking a very difficult Australian market.
According to Leaf Wireless the company is set to leverage South African skills on an international stage, bringing cost-effective elements such as total remote management to the equation.
Brandon Leigh, CEO of Leaf Wireless, says: "To have won this contract in the face of such strong global competition is true validation of the depth of technological skills in the South African market.
"The relationship between ourselves and Virgin Mobile Australia is a truly strategic one, and heralds the introduction of a new era for Leaf, positioning us firmly in the global mobile space. Every client`s needs are so unique, that each new project we work on stretches both ourselves and our technology to new heights."
One of the key selling points for Virgin Mobile Australia was Leaf`s ability to spin technology into strategy and then deliver on the deployment thereof. The Australian company put enormous emphasis not only on Leaf`s technology but also on the current intellectual capital contained within the company, which Virgin Mobile believe will be integral to the future growth and success of their portal.
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Leaf Wireless, based in SA, is a global convergence technology company that provides fully integrated end-to-end mobile solutions and services encompassing context-based applications, platform design, hosting and mobile media content creation. The Leaf Wireless value proposition is to innovate, and through this innovation deliver solutions that enhance the lives of its extended community while delivering sustained ROI to all stakeholders and business partners.
Founded in 1999, Leaf Wireless continues to deliver products, solutions and strategies for a diversity of companies including some of SA`s most respected corporate, media and entertainment organisations.
The Leaf Wireless platform touches over one million people each and every day.
Virgin Mobile Australia
Virgin Mobile Australia is a partnership between The Virgin Group and Optus and currently employs over 300 people. Virgin is one of the most recognised consumer brands in the world. Since Virgin Mobile UK launched in November 1999 it has attracted over 3 million customers, making it one of the fastest growing mobile phone companies in history. Virgin Mobile launched in the US in July 2002. Virgin Mobile offers Australian consumers great value without compromising on quality of service. Check out our Vibe Perks offering deals and discounts all round town, cheap calls, free voicemail, great value SMS from 5c, rave rate to a mate and per second billing, all with no strings attached. For further information, visit www.virginmobile.com.au.
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