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LG launches local Web site

Johannesburg, 30 Nov 2000

LG Electronics South Africa has launched

www.lg.co.za

, aimed at providing local customers and the channel, alike, with the latest information on `Digital LG`.

Says Deon Botha, account manager: IT products at LG Electronics SA: "Since the launch of the LG brand in March 1997, we have made unprecedented progress in establishing LG as a reliable and innovative brand in the minds of South Africans. We believe the establishment of a local Web site shows commitment to bringing products to South Africa that fulfil consumers` ever-changing needs."

The site provides comprehensive and detailed information about LG products and the company itself and will be updated frequently.

"As we enter the new millennium, it is becoming increasingly evident that technology is fuelling the speed of change. That LG Electronics has long since recognised and embraced this fact is apparent from the repositioning of LG`s global corporate identity. The company`s corporate ID now encompasses `Digital LG` as well as a renewed commitment to providing world-class service to our customers," explains Botha.

"In addition to these achievements, we are committed to supplying high quality, value-for-money products, and with the benefits of our global base, we are more than ready to succeed in the competitive world markets.

"In South Africa, we continue to work hard toward ever improving service levels. Our technical support service has already been acknowledged as the best in the industry, by the sector itself," he comments.

"LGE SA would like to invite all those interested to browse through our site, view our products, and learn about our company," says Botha.

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