MagentaSoft (Pty) Ltd has announced the launch of its next generation online print procurement and fulfilment application. Now focused on all of a customer`s printing and promotional requirements, MagentaSoft says it is delivering unrivalled benefits through streamlining the entire process.
The company states that it has switched its focus from trying to deliver and market a product to offering a technology-enabled managed service.
Simon Haskell, MagentaSoft`s managing director, says: "We combine our enterprise software application with management and consulting services, tackling the entire process from procurement, fulfilment, right through to distribution and logistics. Our offering was born mainly from customer demand and the realisation that client share rather than market share was key."
By focusing on all aspects of an organisation`s print procurement, publishing and fulfilment requirements, MagentaSoft claims that it can deliver process, time and cost savings anywhere from 20% to 80%. The application allows companies to typeset, proof and order all their print and promotional collateral online in real-time.
"The benefits of MagentaSoft`s application go beyond just time, process and cost savings," explains Jason Frichol, MagentaSoft`s strategic and marketing director. "One of its mainline features is that it also secures a client`s brand fidelity containing all graphics, logos, paper stocks, font styles and more ensuring consistent control over the look and feel of collateral."
Other mainline features and benefits for the customer include reduction in waste and print obsolescence; internal time-savings in document creation and preparation; improved time-to-market; reduced inventory; enhanced market response and content accuracy.
Frichol concludes: "Companies across the globe have or are currently implementing a computing infrastructure that supports a Web-based business model. Escalating quantities of unmanaged information and manual processes debilitate a company`s dire need to effectively produce, process, search and use content efficiently. Our managed services and technology offering addresses these very needs and compliments our customers` shift to e-business strategies."
For more information, can contact Jason Frichol, strategic and marketing director on telephone +27 11 803 4289 or e-mail jason@magentasoft.com.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
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