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MTS signs with SAS for business intelligence

SAS Telecommunications Intelligence Solutions chosen to keep senior management up to date on corporate performance
By SAS Institute
Johannesburg, 09 Apr 2003

SAS, the leader in , today announced that Mobile TeleSystems OJSC (MTS), Russia's largest cellular operator, has licensed SAS Telecommunications Intelligence Solutions. The deal builds upon an existing licence agreement under which MTS has built a corporate-wide financial warehouse for financial controlling and reporting.

With SAS Telecommunications Intelligence Solutions, MTS will be able to extend the data warehouse to cover other corporate performance information, meeting the business intelligence needs of senior and middle management. SAS Telecommunications Intelligence Solutions will also be used to help MTS address specific business issues such as marketing campaign automation and fraud detection.

"SAS Telecommunications Intelligence Solutions were the only business intelligence solutions we found that are tailored specifically for telecommunications companies, yet are flexible and scalable enough to fit into our existing IT infrastructure," said MTS CIO Sergei Stroganov. "We were looking for a long-term partnership and SAS offered the market leadership and proven experience of working with telecommunications companies to form a solid basis for such a partnership."

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SAS

SAS is the market leader in providing a new generation of business intelligence software and services that create true enterprise intelligence. SAS solutions are used at more than 39 000 sites - including 98 of Fortune 100 businesses - to develop more profitable relationships with their customers and suppliers, to make better, more accurate and informed decisions, and to drive their organizations forward. SAS is the only vendor that completely integrates leading data warehousing, analytics, and traditional BI applications to create intelligence from massive amounts of data. For more than 25 years, SAS has been giving customers around the world The Power to Know. For more information, visit www.sas.com.

MTS

Mobile TeleSystems OJSC (MTS) is Russia's largest cellular operator serving over six million subscribers. MTS together with its subsidiaries is licensed to provide GSM 900/1800 services in 56 regions of Russia with a total population of 106.4 million or 74.3% of the nation's population. Today, MTS's network operates in 47 regions of Central (including Moscow and Moscow region), Northwestern (including St Petersburg and Leningrad region), Southern, Volga, Urals, Siberia and Far-Eastern federal districts. MTS operates a joint venture in the Republic of Belarus, which has a total population of ten million. Since June 2000, MTS shares have been listed on the New York Stock Exchange with the ticker symbol MBT. Additional information about MTS can be found at www.mtsgsm.com.