The leading provider of customer relationship management (CRM) software, according to readers of Windows and .Net e-zines, is ACCPAC International, which offers ACCPAC eCRM. Readers who took part in the survey stated that one of the main reasons ACCPAC eCRM came out tops was because it is Web-based - meaning data can be accessed anytime, anywhere by using a Web browser, a PDA, or a WAP-enabled cellular phone.
Jeremy Waterman, managing director of ACCPAC South Africa, says eCRM, part of the ACCPAC suite of end-to-end e-business management solutions, provides small and medium-sized businesses with a single portal to all customer information in a single place, while making the information easily accessible to everyone who requires access from the desktop, the Internet, or a wireless device.
Windows and .Net stated that another plus for their readers was the easy integration of eCRM with the Advantage Series Order Entry, Inventory Control, Accounts Payable, Purchase Order, and Accounts Receivable modules, which gives users uncommon out-of-the-box functionality.
It was also said that operational and financial data flows seamlessly through the sales force, marketing and customer care automation functions and is accessed in real-time, giving everyone in the enterprise access to vital customer, prospect and partner information.
In addition, the open architecture of ACCPAC eCRM gives users the tools to customise the product and integrate with legacy databases and third-party software already in place.
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ACCPAC International, Inc, a subsidiary of Computer Associates, empowers medium-sized enterprises through a broad range of end-to-end e-business solutions designed to enhance competitive advantage and increase profitability. Award-winning product lines include ACCPAC Advantage Series (Enterprise Edition, Corporate Edition, Small Business Edition and Discovery Edition), ACCPAC eTransact, ACCPAC eCRM, ACCPAC Warehouse Management System, Simply Accounting, FAXserve and Simply BitWare.
Based in Pleasanton, California, USA, with offices in Asia, Australia, Canada, Mexico, the Middle East, SA, and the UK, ACCPAC has more than 500 000 registered clients and 5 000 business partners in more than 100 countries worldwide. Visit ACCPAC at www.accpac.com or www.accpaconline.com.