New company formed to market SalesLogix in SA

MetaLogix has recently been appointed as the sole business partner in South Africa for the SalesLogix Customer Relationship Management (CRM) System from SalesLogix Corporation, the fastest-growing sales automation company in the world.

Brian Drury, the Managing Director, said the company is to market SalesLogix, the flagship product of the company, SupportLogix, the Support/Service Management component, and Enact, a web-based product configurator and interactive selling tool. These systems can operate independently or combine to offer a complete CRM solution, handling sales, order entry/e-commerce, marketing and service management. A full web-client is also available, enabling customer management across the extended enterprise, including suppliers, channel partners and customers.

Commenting further, Drury said the company has already landed its first major deal for 340 users, worth over R4m, with a large SA corporation. He was unwilling to divulge further details at this stage.

"We are exceedingly bullish about the prospects of SalesLogix in SA. For the first time this world-renowned product has representation in SA - and this representation is through a company whose existing staff complement has over 25 years of experience in the CRM business".

He said while SalesLogix has all the features and functionality required of an enterprise level CRM system, it is "without doubt the best in terms of pure price/performance". Derek Schwartz, Managing Director of SalesLogix Europe - who was in SA recently to conclude the business partner agreement and participate in the signing of the first SalesLogix customer contract - said he believes they have chosen the company "that is best-equipped to sell and implement SalesLogix in SA". "I can say without any shadow of a doubt that Brian Drury and his team are an extremely committed, energetic and talented group of people".

Drury, who has been involved in over 300 CRM installations over 10 years, added: "We are extremely excited about SalesLogix. It is a phenomenal system that gives developers the capability to quickly and easily customise tailor-made solutions for clients around the core system. "Rapid implementation is of cardinal importance in this industry," he said.