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New Lenovo ThinkPad Edge 13-inch notebook packed with more thinking power than ever before

Johannesburg, 11 Jun 2010

Tarsus Technologies has announced the local availability of Lenovo's ThinkPad Edge 13-inch notebook, a newly designed, quick-thinking compact notebook with an innovative consumer edge that's purpose-built to power small businesses.

If retailers and resellers were expecting just another update to the ThinkPad brand, they're in for a surprise with this notebook. ThinkPads have typically been aimed at big business; however, Lenovo has shown that it's ready to take on the budget-conscious small business sector, while being cognisant of the need for consumer-friendly features, and the ThinkPad Edge encompasses all of this.

“For the first time ever,” says Alexi Hume, Lenovo product manager at Tarsus Technologies, “there's choice when it comes to colour. The ThinkPad Edge 13-inch notebook is available in Midnight Black and striking Heatwave Red, with a glossy finish.

“The aesthetical makeover doesn't end at colour. There has also been a total rethink on the notebook's keyboard, and the new island-style design has a simplified layout that's actually based on contemporary usage patterns,” Hume adds.

Lenovo hasn't only redesigned the exterior, it has looked internally too; the ThinkPad Edge runs on an Intel Core 2 Duo SU7300 processor at 1.3GHz with 800MHz FSB and 3MB cache; or for the first time ever, users have the option of an AMD version, running on the AMD Athlon Neo X2 Dual-Core L325 processor at 1.5GHz with the AMD M780G chipset.

“The Intel version has Intel GMA 4500MHD integrated graphics while the AMD version has ATI Radeon HD 3200 IGP with 128MB graphics memory, and this makes everything from video to Microsoft Office run smoothly,” Hume explains.

With the ThinkPad Edge, Lenovo has shown that it understands that small business owners and their employees expect dedicated performance from their notebooks, and this is exactly what the ThinkPad Edge offers. Multiple wireless connectivity options, excellent battery life and Windows 7 Professional 64-bit make this machine a perfect mobile office.

Added features include the Active Protection System, which guards the notebook from shock damage, and a spill-resistant keyboard; both protect the ThinkPad Edge from unwanted damage from the knocks and spills it may endure as part of a rigorous business lifestyle.

“The goal with the ThinkPad Edge was to match Lenovo reliability with flair, and offer this at an affordable price tag. With the ThinkPad Edge, Lenovo has managed to do this, without losing the robust and durable design that users, resellers and retailers have come to expect from the brand,” Hume concludes.

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Tarsus Technologies

With more than 20 years of experience in the ICT industry, Tarsus is the leading value-added distributor in South Africa, specialising in the supply of the world's foremost PC and peripheral hardware brands to the local reseller channel.

Tarsus strives to meet the channel's needs for credit funding, stock availability and efficient logistics, ensuring that resellers are able to deliver the highest quality service to their customers, focus on support and compile the best overall solutions for their end-user customer base at the lowest possible cost.

The company prides itself on its flexibility, adaptability, knowledge, skills and successful track record combined with an industry-leading ability to manage large rollouts. These are the reasons Tarsus has consistently been rated as the top distributor in the country by international vendors, resellers and the IT media alike.

With its strong commitment to the South African channel, Tarsus is able to not only make the reseller channel more efficient, but more importantly, it plays a vital role in dramatically reducing the costs of doing business in the local ICT market.

Brands represented by the Tarsus stable include industry leaders like Acer, APC, Cisco, Dell, HP, IBM, Lenovo, OKI, Samsung and Targus.

More information about Tarsus is available at: http://www.tarsus.co.za.

Editorial contacts

Kerne Mackie
puruma business communications
(+27) 860 PURUMA (787 862)
kerne@puruma.com
Emma Blewitt
Tarsus Technology Group
(+27) 11 531 1000
eblewitt@tarsus.co.za