Nortel Networks has announced an initiative that enables selected distribution and support "partners" to engage more closely with multinational customers. By offering pan-regional fulfilment and maintenance capabilities, the Global Customer Partner Initiative allows these companies to act as a single point of contact for their customers across different regions to provide a consistent experience and improve productivity.
"This initiative will ensure customers feel confident in Nortel Networks` 'direct touch` and offers consistency in our relationships with global customers. We are working closely with partners to ensure the capabilities are put in place to support our user base, and that the necessary resources are in place to support our partners," says Richard Aspinall, director, global account programme, EMEA.
"Although the programme is customer-driven, everybody benefits," he adds.
Global Customer Partners will offer customers a value-added service, enriching their portfolios and driving reduced management costs by developing closer business relationships aimed at building solutions that address specific needs while providing a consistent level of support.
Part of Nortel Networks channel strategy, this new initiative demonstrates the company`s commitment to its Global Customer Partners. It gives them the tools to deliver integrated solutions with the level of service needed to transform the discrete voice and data networks of multinational companies into more efficient, packet-based, converged voice and data networks.
Global Customer Partners were selected based on their regional coverage, experience with Nortel Networks enterprise portfolio, and technical support capabilities across voice and data products. Each provides real-time response to customer needs with consistent pricing and service levels.
"Today`s IT industry is about providing service, and Nortel Networks, together with its partners, is committed to delivering 'best-in-class` service to all its customers. As part of our 'One network. A world of choice.` enterprise vision, we are constantly looking at what is best for customers in terms of business return and service by simplifying the way we do business with them," Aspinall says.
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Nortel Networks is an industry leader and innovator focused on transforming how the world communicates and exchanges information. The company is supplying its service provider and enterprise customers with communications technology and infrastructure to enable value-added IP data, voice and multimedia services spanning wireless networks, wireline networks, enterprise networks and optical networks. As a global company, Nortel Networks does business in more than 150 countries. More information about Nortel Networks can be found on the Web at www.nortelnetworks.com.
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