Object Design Inc (ODI), a leading provider of enterprise, eXtensible Markup Language (XML) and embedded data management solutions, has announced that NewsReal has chosen its Design`s ObjectStore database to power its entire offering of Web-based business-information services.
NewsReal is an InfoSeek spinoff that launched company operations early in 1998. The company offers a selection of co-branded syndicated business news and information services to business users through its network of business partner Web sites, similar to the syndication model used by news organisations and other media companies.
ObjectStore will be used by NewsReal to store and serve every page generated by its services. "This is an enormous task because we aggregate more than 30 000 articles a day and are constantly updating the most appropriate content for each service provided to our site partners," says Jace Wieser, NewsReal`s VP, technology & product development.
"ObjectStore not only provides us with a high-performance solution for managing all this information; it also enables us dynamically to create new pages, which means we can provide end-users with the most up-to-date news and information available."
NewsReal`s flagship product, IndustryWatch, enables end-users to tap into detailed industry and company information from a comprehensive set of 20 vertical industries. IndustryWatch is on more than 20 of the Web`s most popular sites, including CNNfn, InfoSeek and WorldBank. NewsReal has also announced a set of four new "industry spotlight" services for the finance, technology, healthcare and telecommunications industries and soon will roll out additional business and lifestyle services to support its "Business Channel for the Web" through its partner network.
"NewsReal is an excellent example of how companies today are using ObjectStore for advanced Web publishing applications," says Larry Alston, VP of marketing for ODI. "ObjectStore enables NewsReal to manage vast numbers of news pages while practically eliminating the latency between the time news first appears, and the time it is available to end-users."
ODI products are distributed in South Africa by Software Futures, a subsidiary of Computer Configurations Holdings.
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