Printacom, the sole importer of Oki printers, has announced the formation of the Oki Corporate Solutions (OCS) Division, a team dedicated to advancing brand awareness and product understanding of Oki and its products in corporate SA.
Peter Vieira, Business Development Manager of the division, says the goal of Oki Corporate Solutions is to provide the push and marketing impetus required to make Oki a top-of-mind brand.
"Oki offers more than laser and impact printers," adds Vieira. "Our solutions can assist in maximising customers` hardware investments through careful management, while significantly reducing printing costs and the amount of user intervention required to keep printers running.
"We can offer additional products and services to our customers that few other printer companies in South Africa can, such as specialist media and advanced auditing software," Vieira notes.
He is quick to point out, however, that product is secondary to the goals of Oki Corporate Solutions. The division is not a box-dropper nor will it take over from Printacom`s channel partners and resellers.
Oki Corporate Solutions will use the latest print auditing software to accurately record a corporate`s total document output. By analysing this data, OCS are able to recommend the best output strategy for the company, allowing IT directors and buyers to make informed buying decisions that will immediately lower running costs and improve their companies` bottom line.
"Oki Corporate Solutions will evaluate the printing requirements of customers and potential customers, suggest the appropriate solutions and alternatives to their current environment, as well as ensure that Oki`s after-sales service measures up to the company`s international standards."
The division is also in the process of examining potential partnerships with product suppliers to offer full turnkey document solutions to customers.
With total cost of ownership becoming an issue in every printer sale no matter what product or brand is being sold, Oki Corporate Solutions will provide organisations with the information they need to make cost-effective printer buying decisions that deliver the performance and reliability needed without breaking the bank.
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Oki`s range of dot matrix, monochrome and colour laser printers continue to enjoy enormous success in SA. According to the latest local BMI-TechKnowledge figures for Q2 2003, Oki now owns 26.4% of the total South African dot matrix market and has retained second place with 18.7% of the high-speed colour laser market.
Printacom, a member of the MB Technologies group of companies, is the sole importer and the leading value-added distributor of the Oki range of printers to the South African reseller channel.
Oki is ranked among the top three printer brands worldwide and is the only printer manufacturer that designs and develops its own components, putting Oki ahead of its competitors in terms of printing technology. Supported by the skills and services provided locally by Printacom, corporate companies are offered high-end internationally recognised business printing solutions.
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