CR Interactive, the leading supplier of professional graphics software products in South Africa, has been voted as the best distributor of PhotoDisc products. PhotoDisc is the world`s leading supplier of high resolution digital stock photography.
On her first visit to South Africa, Karen d`Sousa, PhotoDisc managing director for Central Europe, Middle East and Africa (REMA), stated that CR Interactive accounted for 80% of REMA`s revenue.
"CR Interactive`s pioneering marketing initiatives in the graphic design industry have been very refreshing to witness," said d`Sousa. "CR Interactive makes up such a large percentage of sales in the REMA region that I will personally be taking responsibility for this account."
"When we first introduced the PhotoDisc range of products into South Africa five years ago, digital stock photography was unheard of in the design industry. Now, every design and publishing studio relies on catalogues for fulfilling their design needs," commented Dimitri Cavaleros, managing director of CR Interactive. "It was hard work shifting the mindset of designers from the traditional to the new digital way of working. Today, there is a demand and expectation from the industry for more, quality images at good value," he said.
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PhotoDisc
PhotoDisc Inc., a market leading royalty-free stock photography brand of Getty Images, Inc., was one of the first publishers of high-resolution digital stock photography. PhotoDisc has been providing images to creative professionals in industries including graphic design, advertising, prepress, publishing, and Web and multimedia design since its founding in 1991. The PhotoDisc image library consists of approximately 30,000 royalty-free images which are available on more than 160 thematic CD-ROM collections.
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