The future of printing lies in managed printing services (MPS).
So said Jim Nottingham, VP and GM of LaserJet Enterprise and Solutions, Value Hardware and Technology Business at HP, speaking to ITWeb at the HP Innovations Launch Conference in Barcelona yesterday.
According to Nottingham, the MPS market continues to grow and disrupt the printing market, driven by businesses looking to reduce climbing print costs and drive greater efficiency.
Security is also driving the increasing adoption of MPS by the enterprise, as MPS providers help organisations to enhance the security of the print environment, which is usually the weakest point in an enterprise network, he said.
Nottingham noted that with the cost of printing still a major challenge, organisations are trying to reduce overhead expenses through MPS.
MPS helps businesses improve in automating workflows and reducing wasteful and inefficient paper processes, he added.
Businesses today want access to technologies that can help them increase productivity and help with business transformation, noted Nottingham.
The research firm Research and Markets points out the increased need for document security is driving the growth of the global MPS market.
Some of the major security breaches include the risks of unclaimed printed output and potential data leaks through unauthorised access to printed documents that contain confidential information about the company, it says.
The research firm points out that MPS helps organisations support and maintain, secure and assess printing environments - also helping to reduce the probability of data breaches.
"MPS is more than a trend but a shift that is adding value and a growing contractual part of HP's business," Nottingham pointed out.
Successful managed print services providers are the ones going beyond just managing print devices but are giving value-added services, he said.
At the end of the day, what organisations want from an MPS provider is its cost-efficiency and optimal way of printing, he added. "If you look around, businesses that don't have managed services have a smattering of devices that are not optimally configured - making it difficult to manage and for employees to get work done."
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