Plantronics is excited to announce its role as title sponsor of Pulse Gaming, a multi-gaming organisation (MGO) in South Africa with teams across a number of competitive gaming titles. The sponsorship kicked off with the Dota2 team (puLse.Salt) in the NavTv Gigabyte Challenge that took place on 18 June. Since then, Plantronics and Pulse Gaming have developed a shared vision to develop gaming in South Africa by nurturing local talent.
Plantronics, an audio technology company, not only pioneered innovations around us today, such as wireless, mobile, and noise-cancelling headsets, it was the headset used by NASA and Neil Armstrong when he stepped on the moon. Today, Plantronics develops some of the most advanced gaming headsets available and is an avid supporter and participant in the gaming market in South Africa.
Although Pulse Gaming is fairly new to the MGO scene, it has attracted a lot of attention in the gaming arena. Since its launch in January 2014, Pulse Gaming has developed a loyal following for its core game, Battlefield, for which it has three teams currently competing, one of which is the number one team in South Africa.
"We've been impressed with the achievements of Pulse Gaming and their vision for the future," said Niven Maraj, Country Manager, Plantronics. "The opportunity to be the title sponsor of a team that is doing so well is exciting. We especially hope to be able to help take the management of Pulse Gaming to the next level."
The vision for Pulse Gaming is twofold: to field the best possible gaming teams that will represent Pulse Gaming in South Africa, and to develop and nurture talent within the community.
Chris Cousins, Founder of Pulse Gaming, describes the relationship as mutually beneficial: "We want to field teams that will represent Pulse Gaming and Plantronics in a competitive, professional manner.
"Through this sponsorship, we will also be able to create stability in our teams going forward," he says. "We are especially looking forward to having a partner that shares the same ideals for gaming and e-sport, as well as forming new friendships."
Pulse Gaming considers its most important stakeholders to be fellow gamers and the e-sport community, as they are the ones that allow MGO to form and grow.
"Fellow gamers are the most important stakeholder to us; we would like to grow the community through leading by example and proving we can be as professional and produce skill that matches any international MGO out there. We want to remove the stereotype that you cannot make a future out of playing games."
Pulse Gaming also has a strong drive to enable as many players as possible the opportunity to play at Lan events around the country, as many players do not possess the financial capabilities to do so.
Plantronics' sponsorship will enable Pulse Gaming to open many more opportunities to the teams and players to better their skills and to be able to compete more often. Plantronics' sponsorship also provides high-quality headsets which Pulse believes puts them at an advantage, given how important quality sound is in gaming.
Recently, the Pulse Gaming Battlefield4 team puLse.Evolve managed to win the LanX event. It was the Battlefield players' first event using the brand new Rig500E headsets with 7.1 Dolby surround sound, currently considered to be best of breed in the market. The players say they now understand why ESL endorses these headsets because the in-game sound is revolutionary and a contributing factor in defeating their rivals.
While the relationship is predominantly across South Africa, Plantronics' gaming division and Pulse Gaming are planning to take the gaming market to new heights in South Africa.
"The main aim is for Plantronics and Pulse Gaming to jointly promote and create awareness around the broader gaming market in SA, through podium finishes, training and development and social media awareness. We hope to showcase South African gaming to the world and bring the gaming world to South Africa," says Maraj.
"We are entering the last leg of the DGC and have six teams that will hopefully qualify for the DGC tournament in October, SA's biggest competitive gaming tournament. We are hoping for three podium finishes," concludes Cousins.
For more information, visit www.plantronics.com/gaming and follow Plantronics on Facebook. Or contact the company's local Country Manager, Niven Maraj, on Niven.Maraj@plantronics.com.
For more information on Pulse Gaming, check out its social media:
https://www.facebook.com/pulsegamingclan/
http://www.youtube.com/c/puLseGamingZA
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